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Work Background
South Asia TimesSocial Media Analyst
Aug. 2025Islāmābād, Pakistan
HTN WorldSocial Media Analyst
Aug. 2025
Plain Jane CommunicationsMarketing Executive
Nov. 2024 - Dec. 2024Lifestyle & Fashion Influencer Marketing Results-driven Marketing Executive with experience in sourcing, negotiating, and collaborating with lifestyle and fashion influencers. Proven track record of driving brand awareness and engagement through targeted influencer marketing campaigns. Key Responsibilities: - Sourced and partnered with lifestyle and fashion influencers to amplify brand reach and credibility - Crafted and sent targeted email campaigns to secure collaborations and negotiate terms - Tracked and analyzed campaign performance using data-driven insights - Maintained and updated spreadsheets to ensure seamless campaign execution and reporting.
MuslimKids.TVOutreach Specialist/ Customer Service
Apr. 2021 - Mar. 2022CanadaSpearheaded influencer outreach and negotiation, meticulously updating and maintaining a comprehensive database. Employed influencer marketing and dynamic social media content creation to craft and execute compelling campaigns aiming at amplifying the organization's mission and values. • Delivered exceptional service to customers by swiftly addressing and resolving intricate inquiries and concerns. • Facilitated the introduction of 15K+ educational resources, encompassing an extensive collection of Islamic videos, games, and eBooks, creating enriching learning experiences for children. • Significantly drove brand impact and market growth through impactful influencer and digital marketing strategies. • Boosted online presence and engagement for MuslimKids.TV, successfully reaching, connecting and resonating with Muslim families worldwide.
PAK AFGHAN YOUTH FORUMSocial Media Handler
Jan. 2020 - Jan. 2020Islamabad, PKElevated brand engagement and growth by harnessing the power of social media platforms. Pioneered the adoption of emerging trends and technologies in the dynamic social media landscape. Directed the maintenance of a consistent online brand presence and voice across diverse platforms. • Orchestrated the effective management of multiple social media accounts, ensuring a cohesive and impactful online storytelling experience leading to enhanced brand presence and engagement. • Developed compelling content that achieved remarkable audience resonance and spurred impactful interactions. • Analyzed data and metrics to fine-tune social media strategies, resulting in optimized performance.
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