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Work Background
Piggy Bank Web3 GameGame Product Manager
Feb. 2025Warsaw, Mazowieckie, Poland1. Team Restructuring & Management: Overhauled team operations, fixing past bugs, errors, and strategic issues left by the previous team. Driving the development of new anti-cheat system. 2. Feature Development & Planning: Managed the end-to-end development of game features, ensuring timely implementation and alignment with the product strategy. 3. Feature Ownership: From Ideation to Execution: Generated and led key product improvements (Battle Pass, Wheel of Fortune, referrals, tournaments), including the launch of a second in-game economy. 4. Ad Monetization Integration: Introduced and integrated ad-based monetization mechanics, enabling players to earn in-game currency via rewarded ads. This led to a 25% increase in total project revenue. 5. User Growth & MAU Optimization: Designed and implemented initiatives aimed at increasing player engagement and daily retention. Oversaw cross-task strategies that contributed to a 50% increase in monthly active users (MAU). 6. Traffic Management: Monitored and managed traffic acquisition and sales strategies to ensure optimal performance across user growth and monetization KPIs. 7. Strategic Project & Monetization Planning: Launched new monetization strategies and optimized in-game pushes. 8. Technical Support & Improvement: Created and continuously optimized the customer support system, ensuring smooth user experience and resolving player issues. 9. Collaboration with Stakeholders: Collaborated with internal leadership and management to align development priorities with business goals. 10. Resource & Budget Optimization: Efficiently optimized budgets and resources based on available tasks and project needs, ensuring optimal output within constraints.
Piggy Bank Web 3 GameCommunity Lead and Content Creator
Sep. 2024 - Feb. 2025Warsaw, Mazowieckie, Poland1. Creation of Text, Visual, and Video Content (EN):
Audience growth across Telegram (2.5M users), Instagram (140K+ followers), and X (70K+ followers).
Leveraging Al to optimize content creation. 2. Chat and Moderator Management:
Curated 7 multilingual chats (265K+ users).
Organized the hiring, training, and supervision of 12 moderators. Developed scripts and a fast-reply system to expedite query handling. 3. Bridge Between Stakeholders/Development and Users: Collected and conveyed player feedback to improve product strategy; initiated in-game events promotions to boost retention; developed and implemented new game cards. 4. Ensuring Fair Play and Resolving Technical Issues: Initiated systematic work to identify and prevent cheating; participated in the organization and supervision of support systems to address players' local issues. 5. Design Adaptation and Collaboration:
working in close collaboration with the designers team.
EPAM SystemsCommunity Specialist
Jan. 2022 - Jun. 20231. Creating international technical communities from scratch, in accordance to the business objectives of the company in the region (Java, JS, Advanced Engineering, QA, Information Security, Salesforce, Business Analysis, UX|UI, Cloud&Dev.Ops, Agile&Scrum, Product Management, Project Management, Delivery Management, Resource Management, PHP). 2. Communities «packaging»: building up a strategy, KPIs and a visual identity. 3. Communities support (example: a number of participants has increased by 60% on average after 6 month of my work in the location). 4. Working closely with Core Teams: starting with an idea's brainstorming (events, articles, podcasts, etc.), ending with their implementation. 5. Hosting online, offline and hybrid events (170+ per year). Moderating as a host. 6. Remote offline events organization in Kazakhstan, Kyrgyzstan, Lithuania, Georgia: starting with an agenda development, a landing page creation and procurement, ending with collecting results and participants feedback. 7. Community products promotion to internal and external audiences. Email Digest releases to 8+ countries. 8. Working with identity: adapting designs to the task. Working closely with designers team. 9. Working with analytics data gathered from communities, events and other products. 10. Working with KPIs. Budgeting for the required period. 11. Supporting the Communities Building in EPAM (participating as a speaker in educational events, videos and a podcast). Mentoring Specialists.
Deal.byPublic Relations Communications Manager
Feb. 2019 - Jan. 2022Minsk1. Creation and maintenance of a necessary image of the company in the social media. Close collaboration with journalists and writing materials for leading Belarusian media portals — from the initiation of acquaintance to the delivery of a final material. 2. Ability to work on specific KPIs, creating a PR and SMM strategy for the required period. 3. Collaboration with bloggers. Starting with goals set up and a blogger selection ending with an integration and a debriefing. 4. Ability to work with analytics. Material's creation and decision making based on this data. 5. Internal communications development: internal events organization, choosing motivating gifts for employees, etc. 6. Offline and online events organization and promotion. Supervising the promotion of the largest e-commerce conference in Belarus — "E-commerce Day". Bottom line: all tickets were sold out a week before the end of the sales. 7. Close collaboration with contractors (designers, videographers, content managers, etc.) — from writing technical specifications to accepting a work. 8. Maintaining constant communication with partner companies: negotiations, supervising cooperation, summing up and continuing cooperation. Search for new partners for a specific task. 9. Quick response to urgent tasks and the ability to complete them as fast as possible. 10. The ability to set up tasks and collaborate with colleagues to solve problems with the desired result.1. Creation and maintenance of a necessary image of the company in the social media.
PRO RETAILMarketing Specialist
Sep. 2017 - Feb. 2019Minsk, Republic of Belarus1. Launching new products (services) — starting with an idea development and a promotion strategy ending with a launch; 2. Organization of major business events — starting with an event organizing and a promotion ending with a coordination during the event; 3. Collaboration with partners — from search, negotiation of communication to control of execution of agreements; 4. Event promotion (online and offline); 5. Collaboration with contractors (designers, photographers, video operators, programmers) — from search to result's control; 6. Development of the company’s new website — from setting goals and objectives for contractors to delivery of the final version; 7. Maintenance of the company’s website — constant filling and updating of an information; 8. Creation of landings — starting with a goals setting ending with prototypes development and design. Copywriting; 9. An email-mailing development; 10. A maintenance of company's social networks: an information updating and a promotion; 11. Interviewing experts and article's publishing in local online resources; 12. POS-materials and visuals (banners and presentations) development; 14. Re-branding. New company's logo development: from setting tasks to contractors to acceptance of the final result.
PRO RETAILЛетний практикант
Jun. 2017 - Aug. 2017Минск
Салон штор "Ksenia Kostukevich"Дизайнер-консультант
Jul. 2016 - Sep. 2016Брест, Беларусь
ОАО "Савушкин продукт"Практикант в отделе маркетинга
Jul. 2016 - Jul. 2016Брест, Беларусь
Webcom MediaПомощь в организации "Неделя Байнета.Возрождение"
Mar. 2016 - Apr. 2016Минск, БеларусьПомощь в организации конференции по интернет-маркетингу "Неделя Байнета-2016"
СП "Санта Бремор" ОООПрактикант в отделе маркетинга
Jul. 2015 - Jul. 2015Брест, Беларусь
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