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Work Background
District By ZomatoBrand Solutions
Aug. 2024Building experiences at District
Paytm InsiderDeputy Manager - Live Events (IPs and Business Solutions)
Jan. 2024 - Oct. 2024
Phase 1 Events and ExperiencesSr. Creative Strategist
May. 2022 - Jan. 2024Bengaluru, Karnataka, India- Bought on Ather as a client and worked on ideating, conceptualising and executing the first edition of Ather Community Day end to end. - Worked on multi-city events for Tanishq, Taneira, UB Group as well as ideated for multiple pitches.
Pagal Haina | Experience Co. | Plus Academy | The CourtyardIndependent Consultant
May. 2020 - May. 2022India- Worked for multiple startups during the pandemic, in the arts, education and culture space combining my skills of social media, copywriting, design and event IP creation. - Learnt about the nuances of artist and social media management while working with Pagal Haina that works with artists like F16s, Lifafa, Peter Cat Recording Co. etc.
The Courtyard CommunityMarketing and Event Head
Dec. 2018 - May. 2020Worked at an independent arts and culture space to rebrand and create event IPs for the venue. Brought in corporate clients and created recurring event IPs that brought multiple communities closer together.
Phase 1 Events and ExperiencesCopywriter
Jan. 2017 - Dec. 2018Bangalore- Wrote creative copy for clients like Tanishq, Zoya, and Samsung - Brainstormed and conceptualised event touch-points - Presented the final concepts to clients - Worked in tandem with the design team to execute concepts
AayanaCo-Founder, Writer/Performer
Aug. 2015 - Dec. 2018Bangalore- Researched and created productions for C. Krishniah Chetty Jewellers, ITC, and art festivals - Performed in collaboration with dancers and musicians - Directed productions
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