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Work Background
SabbaticalMedical and family sabbatical
Feb. 2022 - Mar. 2025Belgium- Medical leave: revalidation and recovery
- Home renovation coordination and volunteer work
- Stay-at-home mom, combined with courses to expand and update my knowledge
WhitSundayzFounder & Marketing communications consultant
Feb. 2022Belgium- MarCom consulting for start/scale-ups 🚀 with a purpose. 🤍 - Ad interim marketing -and project management.
ZùstoMarketing Manager
Apr. 2021 - Jan. 2022Antwerp Metropolitan Area- Develop and manage the global B-to-B/C marketing plan and budget.
- Ensure brand consistency across all channels.
Invisible PuppyProject Manager / Digital Marketing Consultant
May. 2019 - Apr. 2021Antwerp Area, Belgium- Collaborate with clients and digital experts to execute digital marketing plans.
- Manage timelines, budgets, communication, deliverables, scope changes and quality control, while identifying up- and cross-selling opportunities. - Expertise in website analysis & management, UX (re)design, SEO & SEA, performance and content marketing, trainings / workshops and reporting.
POMAXAllround Marketer
Jun. 2016 - Apr. 2019Kontich- Oversee all MarCom activities, including development, execution, evaluation of
the MarCom plan and budget, as well as coaching the marketing assistant.
- Manage content marketing, B2B & B2C websites/shops, e-newsletters, social media, POS materials, print media, (SEO) copywriting and events/fairs.
- Drive projects from concept to execution, including photoshoot coordination and styling, graphic design and the production of all online and offline content, in collaboration with the sales and product sourcing teams.
- Establish collaborations with clients, media partners and (social) influencers.
POMAX NVAllround Marketer
Jun. 2016 - Apr. 2019Kontich- Responsible for all MarCom activities: developing, executing, evaluating the MarCom plan and budget and coaching of the marketing assistant. - Executing on- and offline brand and collection campaigns via content and email marketing: managing the B2B & B2C websites & -shops, e-newsletters, social media channels, POS materials, print media, (SEO) copywriting and events - Implementation of all tasks from concept to realisation, including photoshoot coordination and styling, graphic design work and the production of all on -and offline content, in collaboration with the sales -and product sourcing department. - Setting up collaborations with clients, media partners and (social) influencers.
The Walt Disney CompanyProduct Manager Disney Junior a.i.
Apr. 2015 - Apr. 2016Brussels Area, BelgiumOne year project
- Oversee channel/brand marketing, including the annual plan and budget.
- Develop, execute and evaluate online and offline communication campaigns in collaboration with programming, online, PR, sales and external parties.
- Coordinate local events in alignment with Disney EMEA and legal teams.
- Actively contribute to local YouTube productions and trade marketing activities.
MosquitoAccount / Project Manager
Feb. 2014 - Mar. 2015Antwerp Area, Belgium- Manage diverse projects for a broad client portfolio.
- Develop and implement B2C/B MarCom and sales strategies in collaboration with strategists.
- Contribute to the creation of creative concepts, print materials, animated movies and website development in cooperation with the creative team.
- Oversee planning, budgeting and margin objectives.
Square MelonAccount / Project Manager
Oct. 2011 - Jan. 2014Incl. associated companies Just/Butik agency
- Manage diverse projects for a broad client portfolio, including brand activations across various touchpoints, such as events, POS, social media, online advertising and web page or iPad/Tablet app development. In collaboration with suppliers, creative, online & field team.
- Started as an Account Executive, supporting the operational follow-up of field activations.
short term projectsMarCom. & Office assistant (ad interim)
Sep. 2010 - Aug. 2011- Organisation of events, web content, e-news, social media, admin & payroll.
4P square & FB logisticsMarCom. & Office assistant a.i. (short term projects ad interim)
Sep. 2010 - Aug. 2011- Organisation of events, web content, e-news, social media and admin.
Sara LeeMarketing trainee & summer job
Feb. 2009 - Jul. 2009- Collaborated on the omnichannel launch of a new product development for Zwitsal, as well as obtaining and analysing new consumer insights.
C'est CarréCommunications trainee via Erasmus program
Feb. 2008 - May. 2008France- Follow-up of creative artwork and the execution & analysis of a real estate survey
Self-employed
Sabbatical
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