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Work Background
Accenture SongAccount Director
Jun. 2024 - Dec. 2024FrancePEUGEOT WORLWIDE
6 month mission to help build trust with Accenture Song Paris first global client Peugeot, team connection and projects linked to the Olympic Games in Paris.
HerezieAccount Manager
Jul. 2022 - Jan. 2024PRIME VIDEO
Awards & Achievements:
Dubbing Factory
- Cannes Lions — Bronze
- Eurobest — 2× Bronze
- Epica Awards — Gold
- LIA — Silver + 2× Bronze
- Clio Awards — Gold + 2× Silver
Human Puzzle
- Andy Awards — Winner
- Eurobest — 2× Silver
Bleak: WHO
- Clio Awards — Bronze
Performance Results:
+500% YouTube views in 2022
+800K organic views across three creative concepts
#1 brand channel on Twitch in 2022
Key Responsibilities:
- Led account profitability tracking and financial forecasting
- Negotiated annual agency fees and contract renewals
- Managed YouTube and Twitch channels, from content strategy to performance reporting
- Delivered launch marketing campaigns, including The Boys
- Oversaw brand activations such as Dubbing Factory and Bleak: WHO, from strategic and creative briefing to production follow-up
- Provided weekly, quarterly and annual strategic recommendations
- Reported on organic and paid media performance with actionable insights
HerezieAccount Executive
Mar. 2021 - Jul. 2022PRIME VIDEO YouTube & Twitch
- Strategic planning
- Creative brief
- Production monitoring - average: 4 YouTube videos + 3 live streams/week -
- Media performance tracking - Influencer collaboration management
- Instagram budget allocation management: - Launch of a new creative strategy for Instagram Live streams
- Influencer production monitoring:
Management and monitoring of collaborations on Instagram, TikTok, YouTube, and Twitch
OgilvyAccount Executive
Mar. 2019 - Jul. 2019MONDELEZ POCKET REFRESHMENT (EU)
Brands: Stimorol - Trident - Dirol - First
International account, participation in building the brand communication strategy, TVC campaign, and adaptation. PIERRE FABRE (FR) Brands: Klorane - Elancyl
PIERRE FABRES (Klorane - Elancyl) Project management of the 2020 campaigns for both brands: advertising, point-of-sale displays, digital campaigns, and influencer marketing.
BETCAccount executive
Mar. 2018 - Aug. 2018PEUGEOT
• Participation in the strategic planning of campaigns and client recommendations
• Participation in a product launch campaign: New Peugeot Rifter
• Operational monitoring of the creation and production of campaigns across various media and non-media channels (TV, radio, display advertising, event display advertising, VOD, bumper ads, email marketing, POS displays, wind flags, billboards, billboard advertising, RMPA, digital RMPA, etc.)
• Receiving client and creative briefs
• Client and supplier relations
• Analysis of competitor brand strategies and communication
Marcel WorldwideAccount executive
May. 2016 - Jul. 2016FRED (LVMH), ORANGE, Banque Populaire, Pernod Ricard, Groupama
• Digital production team management
• Development of a 360° campaign for the jeweler Fred (LVMH)
• Supervision of creatives and developers
• Coordination between the agency's various departments
• Campaign analysis (Google Analytics)
Nantes Pays de Langue AnglaiseSéjour Linguistique de 3 mois
Aug. 2013 - Nov. 2013Région de Toronto, CanadaSéjour linguistique de 3 mois en immersion totale dans une famille canadienne
Au lycée : cours d'histoire de l'Amérique du Nord, de droit, de chant et de hair styling
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