Karan Raghani

Founder and Creative Consultant

Communications ManagerGraphic Designer🐦 DesignCommunication DesignerBrand DesignerPresentation DesignerContent ManagerCopywritingStartup FounderMarketingContent WriterProofreaderEditorSEO SpecialistBlog ManagerCopywriterEducationAdvisorLecturerBrand Marketing Manager

Karan Raghani is the visionary Founder and Creative Consultant at Lumina Innovations, a boutique agency renowned for its groundbreaking approach to brand storytelling. With over a decade of experience in the creative industry, Karan has spearheaded campaigns for Fortune 500 companies, blending art and strategy to drive brand growth and consumer engagement. His keen eye for design and passion for innovation have earned him numerous accolades, including the prestigious Creative Excellence Award. Karan is dedicated to mentoring emerging talent, fostering a culture of creativity and collaboration within his team.

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Work Background

Social Media Consultant

MyntraSocial Media Consultant

Feb. 2024 - Sep. 2024Bengaluru, Karnataka, IndiaWorked on revamping and re-establishing Myntra FWD on socials! Created the new brand voice, visual tone, brand character, and a social media personality Managed social media content, visuals, IPs, and everything concerned with socials to amplify new brand personality Collaborated with influencer agencies for creating relevant content with creators that contributes to achieve the long term brand perception Collaborated with a production agency to execute a social media-first shoot for FWD

Copy Consultant

Curefit - house of cultCopy Consultant

Jan. 2022RemoteWorking closely with cult’s Marketing team in the areas of Copywriting, Marketing Strategy, ORM, Campaign Planning, and Social Media Management.

Founder

Pocket CompassFounder

Jul. 2021Ahmedabad, Gujarat, India

Marketing Intern (Strategic Alliances)

Jio Creative LabsMarketing Intern (Strategic Alliances)

Jan. 2021 - Mar. 20211. Worked with the strategy team for onboarding the new alliances. 2. Managed and worked on 7 client pitches for the market research, ideation, and strategy part 3. Created Instagram and Twitter calendars for 3 leading brands (copywriting and ideation) 4. Worked for clients across industries such as Retail, FMCG, FMCD, Media and entertainment, etc

Virtual Intern

IIDE - Indian Institute of Digital EducationVirtual Intern

Nov. 2020 - Nov. 2020

Marketing And Advertising Intern

Three Fourth SolutionsMarketing And Advertising Intern

May. 2020 - Aug. 2020Kolkata, West BengalWorked for more than 29 clients on the local, regional, national, and international front. Worked for Big Projects of Wildstone Code, Absolut Vodka, DLF Mall of India, Turtle Clothing limited, Timex Group India, LivGuard Batteries, Apple iPos, LinkedHomes etc. 1. Planned and Strategized business pitches to give the unique solution offerings to clients. 2. Wrote TVCs, Audio Ads, Ad Scripts and voiced over some of them. 3. Worked on Turtle’s account on the digital and integrated front - Social, PR, ATL, BTL and Digital to achieve the bonanza sale targeted bu client. 4. Made more than 14 Social Media Plans for restaurants, resorts, Babycare, Retail etc. 5. Worked on the Integrated front with Wildstone Code in helping them achieving their repositioning of breaking the toxic masculinity stereotype. Came up with the campaign - Carry your Atmosphere which garnered the sale of More than 1.5 Lakh Deodorants and Made it one of the most sold deodorants on Flipkart. 6. Worked on the ATL, BTL and Digital Front for DLF Mall of India for their Mall Reopening Communication strategy and came up with the campaign- Do it with distance. 7. Worked on the Performance Marketing front for Timex India’s account! Also planned and strategised their LinkedIn content Buckets. 8. Worked on the account of LinkedHomes for their France, Nigeria and UAE location plans. 9. Made more than 10 business pitches which involved ideations and offers. 10. Worked on the content marketing front for many clients on the onset of festive season to drive engagement across platforms and the User Generated Content.

Special Project Intern

Netsavvies Media Co.Special Project Intern

May. 2020 - May. 2020Ahmedabad, GujaratA 2 week Internship project focused on Event Marketing, Focused on Lead Generation, Focused Ad spend, Learning organic media algorithms.

Core Team Member - PriSym The Marketing Club.

Symbiosis Institute of Business Management (SIBM) BengaluruCore Team Member - PriSym The Marketing Club.

Feb. 2020 - Jun. 2021Symbiosis Institute of Business Management Bengaluru

Marketing and PR In Charge - Public Relations and Media Committee

Symbiosis Institute of Business Management (SIBM) BengaluruMarketing and PR In Charge - Public Relations and Media Committee

Jul. 2019 - Jun. 2021SIBM Bengaluru

Marketing Intern

HungritoMarketing Intern

Mar. 2019 - Apr. 2019Ahmedabad, Gujarat, IndiaWorked on the communication strategy front. 1. Strategised the social media accounts of client to increase traction! Through Blogs, Reviews, Aesthetics, Photoshoot etc. 2. Created the company’s most popular campaign till date, The campaign garnered more than 1,02,736 Impressions.

Requests

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Service Pitch

Crafting Trust-First Personal Brands

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