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Work Background
Trading CentralCustomer Success Specialist
Sep. 2023Cyprus- Managed a diverse client portfolio across EMEA, the GCC, and South Africa, ensuring high engagement and satisfaction levels
- Guided clients in visualizing and seamlessly integrating Trading Central products into their trading platforms, enhancing overall user experience and journey
- Leveraged marketing and project management expertise to optimise client onboarding and product utilization, resulting in improved ROI and product adoption
- Conducted platform audits to identify product gaps in the user journeys, delivering actionable insights that supported product improvement and client retention
- Delivered customised product training sessions to client-facing teams, increasing feature usage
- Partnered with sales teams to identify and capitalise on upselling opportunities, contributing to revenue growth
- Monitored client engagement and usage analytics to measure performance and guide strategy, helping drive continuous improvement in client outcomes
XMMktg Operations - Project Coordinator
Mar. 2023 - Jun. 2023- Led end-to-end project management, including scope definition, resource coordination, timeline management, and progress tracking
- Delivered regular presentations to senior stakeholders on project outcomes, status updates, and strategic recommendations
- Collaborated with cross-functional teams to gather requirements and identify opportunities for process improvement
- Analysed business processes, identified gaps, and developed optimization strategies to enhance efficiency and performance
- Created structured marketing briefs and request forms to streamline ticketing and requirement-gathering procedures
- Supported organisational change by communicating the value of new processes and facilitating the adoption of new tools and technologies
IronFXMarketing Retention Project Coordinator
Oct. 2021 - Feb. 2023Nicosia, Cyprus- Managed end-to-end marketing requests, from ticket creation to execution and final delivery
- Planned and led both recurring and ad-hoc marketing projects, defining scope, coordinating resources, and tracking timelines using Jira and Monday
- Translated complex projects into actionable steps, set clear deadlines, monitored progress, and recommended optimisations
- Maintained detailed project documentation, reports, and plans to ensure transparency and efficiency
- Conducted market research and competitive analysis to support product launches and improve departmental automation and output
- Developed roadmaps, creative briefs, and proposals for new product initiatives and presentations
- Oversaw the integration of third-party tools and platforms, ensuring proper setup and functionality
- Proactively upskilled in project management methodologies and tools through ongoing certified training
FXVC Online TradingInternal Marketing Coordinator
May. 2020 - Oct. 2021Limassol (Lemesos), Cyprus- Managed end-to-end coordination of all marketing activities, including internal/external communications, email campaigns, social media, and website content, in collaboration with agencies, vendors, and subsidiaries
- Liaised cross-functionally to address marketing discrepancies, implement updates, and promote new products
- Led a full CRM email content redesign and oversaw its integration with Airship Mailing.
- Ensured resource planning and workflow efficiency using Jira for task management
- Maintained brand consistency across all communications, adhering to style, tone, and visual guidelines
- Collaborated with HR to support internal event planning and execution
Royal Financial Trading (CY) LtdEmail Marketer
May. 2019 - Dec. 2019Cyprus
Bug Freak Media/ F1 Markets LTDCommunications Coordinator
Jun. 2018 - Apr. 2019Limassol, Cyprus
shareQMarketing and Communications Coordinator
Jul. 2016 - Sep. 2017Baroud Center, 1st floor Jeita highway, Keserwan, Lebanon
Wink Online SolutionsSocial Media Account Manager
Apr. 2016 - Jul. 2016Hazmieh Main Road, Gardenia 3 Center, 2nd Floor
YEPREM JewelleryMarketing and Communication Director
May. 2014 - Jul. 2016Beirut, Lebanon
Rotaract Club of Beirut CosmopolitanPresident 2016/17- Club Advisor 2018/19/20
Mar. 2013 - Jul. 2020Beirut, Lebanon
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