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Work Background
Ai Summit by TechEquity AiMarketing Strategist
Jun. 2025California, United States
InspiroomFounder & Marketing Lead
Aug. 2024Seoul, South Korea• Analyzed customer behavior and booking funnels, identifying trends to enhance user experience. • Designed and executed targeted ad campaigns, boosting visibility and conversion rates across online marketplaces. • Developed an automated chatbot on KakaoTalk, significantly reducing response times and manual workload.
ANTIEGGProduct Manager
Feb. 2024대한민국 - Established a data tracking dashboard using GA to monitor website performance metrics (AU, PV, etc...), enabling internal stakeholders to make informed business and marketing decisions. - Redesigned the user journey for event participation by integrating payment functionality into a custom-built form, significantly simplifying the signup and payment process to reduce user drop-off. - Analyzed user behavior across similar community-based platforms to understand what drives stickiness, and applied these insights to propose strategies for long-term user engagement and community retention. - Took full ownership of problem definition, tool selection, and UX flow design, collaborating with cross-functional team members to execute and iterate rapidly.
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