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Work Background
Publicis GroupePerformance Marketing Executive
Jun. 2023 - Nov. 2024- Execute full-funnel campaigns for 15+ accounts on 4 social media platforms; analyze performance and deliver insights to help clients make better optimization decisions.
- Created data-driven dashboards that tracked key performance indicators for the core team; this initiative resulted in a 25% increase in productivity and a 15% reduction in errors.
Care in TurkeyPerformance Marketing Executive
Dec. 2022 - Jun. 2023Istanbul, TurkeyIndustry: Health Care Services
- Generated leads worldwide for 10 services in 4 languages; optimized campaign performance to maximize ROI and KPIs; spearheaded branding campaigns with external agencies.
- Assisted the head of marketing in creating a new campaign structure for Meta and Google.
MissafirDigital Marketing Coordinator
Jun. 2022 - Dec. 2022Istanbul, TurkeyIndustry: Property Management
- Led the execution of end-to-end campaigns on paid search and social channels; collaborated with cross-functional teams to analyze customer behavior and implement growth hacking strategies, resulting in conversion quality improvement and measurable business growth.
- Conducted in-depth SEO research, leading to enhanced visibility and higher search rankings.
- Temporarily managed, planned contents and boosted social media channels, including CEO brand.
MissafirDigital Marketing Intern
Feb. 2022 - Jun. 2022Istanbul, Turkey- Complete Google and Facebook Ads courses and certificates.
- SEO using Ahrefs and Google Ads Keyword Planner.
- Analyzing potential client behaviors for target audience.
Adalar KimyaExport Specialist
Feb. 2019 - Oct. 2021Kocaeli, TurkeyIndustry: Wholesale Woodworking Adhesives - Conducted continuous market research; organized and attended overseas customer visits and exhibitions; established and nurtured relationships with potential clients; handled sample shipments and agreement processes; managed orders, logistics, and documents for efficient operations.
-Spearheaded the products to expand into two new markets Asia and South America.
AL-KOR Group - Tellus Telecom Solutions & CabinetsFinance and Accounting Intern
Jun. 2018 - Jul. 2018Istanbul, Turkey
Wilderness ResortWork and Travel Program
Jun. 2015 - Sep. 2015Wisconsin Dells, WI / United States
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