ColoplastBusiness Intelligence & DtC Manager
Oct. 2014 - Sep. 2015Yeongdeungpo-gu, Seoul, Korea- Actively involved in sales analysis and strategic planning that led to turnaround of business from -3% growth to 23% growth in one year - Established and managed a team of 3 for new direct to consumer sales channel which contributed to more than 50% of sales in related business area after 6 months - Developed updated S&T model, Account Specific Action Plan, and monthly performance review material across organization - Built new online marketing platforms (Facebook, LinkedIn, blog, cafe) with regular content and lead generation for direct to consumer access