Mobstyle India Pvt. LtdHead of Digital Marketing
Mar. 2012 - May. 2014Hyderabad Area, IndiaMobstyle is an e-Commerce startup, that was started to bridge the gap between the supply and the demand for fashionable mobile phone cases which are durable, attractive and affordable. My Responsibilities Included: • Devising strategies for Search Engine Optimization: Identify Keywords, Define phase-wise strategy for implementation
• Building social media presence through various channels like Facebook, Twitter, Instagram, Pinterest, etc., • Collaborate with internal teams to create landing pages, articles, banners, contests, creative graphics and other content
• Extensively using analytics to identify KPIs and use insights to maximize ROI on the entire marketing spend