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Work Background
Dog City Garden srlCo-fondatore
Dec. 2024MilanoDog City Garden transforms private green spaces into areas exclusively dedicated to the well-being of dogs and their owners — safe, enclosed, and bookable online.
Born from a deep passion for dogs and with the goal of offering a concrete solution to the degradation, overcrowding, and lack of inclusivity of public dog parks, Dog City Garden offers an innovative alternative: a clean, fenced, and protected space, accessible only by reservation through an automated access and management system.
Our mission is to improve the daily lives of dogs in the city by providing places where they can run, play, and relax in total safety. At the same time, we want to give owners the peace of mind that comes with a stress-free experience.
The first pilot area is already active in Milan, in Viale Espinasse, and has attracted the interest of hundreds of users.
Alkèmia Media Training & Media ConsultingFounder
Jan. 2022MilanoAlkèmia is a consultancy project born from my extensive experience in managing PR for corporations, institutions, public figures, and political leaders. Its goal is to help leaders and organizations understand media dynamics and provide tailored solutions for maximizing visibility and strengthening public reputation. Alkèmia stands out for its innovative approach, combining the best techniques in media training, public speaking, and interpersonal communication, offering effective, customized tools for successfully overcoming any communication challenge, ensuring tangible returns in terms of image and credibility.
Provincia di Milano - Province of MilanInstitutional Communication
Jan. 2013 - Dec. 2015As Head of Press Office, from 2013 to the end of 2015 I was in charge of media relations and press office activities, personally managing relations with press and TV, local and national newsroom.
Senior AdvisorCorporate Communication, PR e Media Relations
Jan. 2010MilanoMedia Relations: skilled in managing relationships with national and international media outlets, ensuring high-level coverage. Crisis Management: expertise in implementing crisis management strategies to protect corporate reputation and ensure media visibility in highly complex situations. Global PR Strategies: extensive experience in developing communication plans and executing global media strategies for multinational corporations. Corporate Communication: proficient in creating strategies to strengthen positioning and reputation across industries. Leadership and Coordination: strong track record in managing internal and external communication teams in complex environments. Media Training & Coaching: expertise in training leaders and public figures to handle media effectively and improve communication skills in both crisis situations and electoral competition.
Medtronic Italia S.p.A.Corporate Press Office
Jan. 2008 - Dec. 2010Reporting directly to the External Relations Director, I oversaw the development of communication in Italy, with particular reference to regional press office activities (including events and press conferences organization), Web Marketing and Internal Communication activities (company newsletters, design and editing of intranet content for professional updating).
Senior AdvisorPolitical and Electoral Communication
Jan. 2005Specialized in leading strategic communication for high-profile political campaigns. I manage media relations and develop tailored communication strategies that increase visibility and engagement during key electoral contests. My experience includes designing and executing comprehensive communication plans, ensuring consistent messaging, and maximizing media exposure in competitive political landscapes. I also provide strategic consulting for social media and public communications, with a focus on increasing engagement and enhancing media visibility during critical political events.
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