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Work Background
Exp GroupChief Innovations and Marketing Officer
Feb. 2024JohannesburgTaking on a more focussed and needed role within the agency, to drive innovations, the strategy and creative departments, thought leadership and the marketing and awareness of the great work our network does. I will also continue to oversee and manage Exp Tanzania and support my colleague, business partner and Group CEO wherever needed.
Exp GroupDeputy CEO
May. 2017 - Feb. 2024City of Johannesburg, Gauteng, South AfricaSupported the Group CEO to help drive and manage the business. Oversaw and supported our East Africa region. Naturally took on the role of driving innovation - which was a massive requirement when COVID hit our industry - and also then picked up and personally managed our Exp Kenya (2021 to 2023) and Exp Tanzania (2020 to 2024) operations, in the wake of COVID's impact on them.
Exp GroupGroup CMO
Jan. 2007 - Apr. 2017City of Johannesburg, Gauteng, South AfricaDrive strategic direction of the Group, manage Group marketing and manage East and Central African region (Zambia, Malawi, Tanzania, Kenya and Uganda).
Exp Agency South AfricaChief Executive Officer
Sep. 2003 - Dec. 2007Johannesburg, Gauteng, South AfricaJoint management of the South African operation for two years, before becoming sole CEO for the period 2005 to 2007 where the business showed growth of 170% (Billings) and 200% (profit).
Group Asia (Exp)General Manager - Beijing
May. 2002 - Aug. 2003General Manager of the Beijing and Hong Kong businesses, working closely with Nestle China in their efforts to grow reach of their product offering to Chinese consumer.
Consumer Contact Communications (Exp)Country Manager Kenya
Jan. 2001 - Apr. 2002General Manager of Business, managing events and one-to-one activationbs across Kenya, dealing and working with clients: Unilever; Cadbury; The Coca-Cola Company; Kenya Breweries Limited.
Nestle DairymaidBusiness Development Manager
Mar. 2000 - Dec. 2000City of Johannesburg, Gauteng, South Africa
NestléMarketing Manager
Jan. 1998 - Feb. 2000Mauritius
NestléBrand Manager
Jan. 1995 - Dec. 1997City of Johannesburg, Gauteng, South Africa
NestléSales Representative
Jan. 1990 - Dec. 1994Durban, KwaZulu-Natal, South Africa
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