City of AtlantaLead Service Designer
Sep. 2024 - Nov. 2024Atlanta, Georgia, United StatesCollaboration with SCAD User Experience, Industrial Design, Interior Design, and Advertising & Branding. Initiative aimed at increasing affordable, fresh food to under-served communities in Downtown Atlanta. https://www.ajc.com/news/business/atlanta-officials-approve-more-than-8m-for-two-new-grocery-stores/4GR2TLQGYFFQNALIF2SI5BJJLY/ I lead our Service Design and Experience teams through on-ground research, blueprinting and opportunity workshops, and delivering a holistic experience ecosystem. Along with developing personas, journeys, and service blueprints, I also worked to tie in the needs of the surrounding community through developing a program offering vocational skills to those seeking career support. After the culmination of the project, I was one of 8 students invited to speak about this initiative at the Mayor's State of the City Address 2025.