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Work Background
Styles n WorksFounder
Dec. 2024New Delhi, Delhi, India
solarZeroSolar Sales Specialist
Jan. 2022 - Sep. 2024Auckland, Auckland, New ZealandI took a sabbatical and studied further and finished management studies from AIS.
Having the zest to do something new as this place has very limited offerings in Fashion ( my previous portfolio) I found myself going in this new field of renewable energy. This field is not only exciting but it is inspiring for all of us to do something different, how's the world progressing and how we can shape the world with best practices.
AISStudent at Aukland Institue of Studies
Mar. 2018 - Sep. 2019Aukland
HomeShop18DGM- Men’s Apparel/ Women Bottom wear/ Footwear & Accessories
Jan. 2015 - Jan. 2019Noida Area, IndiaPrepare Business Plan on business design, structure & processes. Strategize and plan the sales process management, forecasting, pricing, profitability, new product development and market research. Responsible for revenue generation across products and ensure target performance across products.
Responsible for Marketing and Sales through promotions & schemes. Conduct effective and accurate market research and apply this information to increase market share and build new collection Coordinate, prepare and launch new products and collections for the assigned seasons.
The above shall include- In-depth study of market. Understanding the buying behaviors/ patterns. Setting the correct coordination between category, price & style Role Highlights Businesses overachieved targets- Top Line & Bottom Line.
Oversees the supply and demand planning
Availability of right Merchandise at right quantity and at right price at various marketing promotions.
Successful launch of private label.
Optimized the performance of the buying and retail sales functions and maximizing profitability and customer service whilst enhancing the reputation of the private labels.
No of People Reporting: 4 Permanent Employees 2 Management Trainee Product Categories: Top Wear- Shirts/ Tee’s/ Polo’s Bottom Wear- Jeans/ Chino’s & Trousers Winter Wear- Jackets/ Sweat Shirts/ Pullovers Business Mix- Men’s Apparel- 75% FTW & ACCS- 25%
FashionAndYou.comCategory Head- Men's Clothing & Women Western Wear
Nov. 2013 - Dec. 2014Gurgaon, India Preparing forecasts & budgets for new product development, as well as developing plans for the achievement of business goals; devising & implementing promotion plans and concepts to generate business.
Formulating Buying & Merchandising plan for business development & expansions.
Conceptualizing & implementing strategies for private label development and formulating the SOP’s for the same.
Developing brand identities, visual merchandising on-line displays windows for maintenance of a high-end brand image.
Developing and analyzing vendors Pan Indian and monitor the business performance and operational efficiency.
Ensuring optimum inventory levels for achieving cost efficiency for product development and over all business development.
Analysing latest marketing trends, tracking competition and providing valuable inputs for fine-tuning design/ development / sales and marketing strategies.
Training the team & ensuring adherence to the SOP’s; reviewing periodical performance of Men’s Business and overall business for reporting to top management.
ReebokAst Manager- Product
Oct. 2008 - Dec. 2012Gurgaon, India Category Business plans with forecasts & Budgets.
Developing Strategies for Purchasing and Merchandising plans.
Designing Range Option Plan for both Men’s and Ladies collection.
Participating in buying for fetching correct qty’s for styles.
Ensuring target Garment Margins/ Multiple for sustaining business.
Passing the range to Sourcing Team with correct techpacks and samples.
Ensuring the product reach right doors at right time, production follows up.
Ensuring correct display at stores of the product.
Participating in Buying and Showroom trainings.
Monitoring the sell through as well as taking corrective actions for great sells throughs.
Rating the Option Plan for new season as well as presenting the new season presentation.
Additionally taking care of buying for Project like Fish Fry/ Spiderman and other Internal Projects.
Market in depth study & trend awareness to ensure right price range of fashion & core is made for the next season.
United Colors of BenettonProduct Manager
Jan. 2006 - Dec. 2008Gurgaon, India Working on seasonal themes with study on trends / colors / style & details through WGSN. Conducting detailed study of demographics for cities in India where stores are located or are in the line for opening.
Scrutnising the reports from stores related to sell through and other related items.
Developing Range Option Plan as well as the Range Execution TAC.
Based on the above studies contacting various fabric mills for fabric sourcing.
Creating range & presentation to the Buying Team.
Liaising with:
The product team for product development and analyzing gaps in the existing range. Design and Development Director on producing ideas for all ranges as well as presenting Concept and Color Story Boards
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