INVESMATE GROUPManagement Information System Executive
Apr. 2024Bara Nagar• Optimized data storage structures, enhancing data pipeline efficiency for analytics. • Automated reporting processes by integrating internal LMS APIs with Python scripts. • Reduced unattempted fresh leads by 78%, Increased lead utilization and conversion rates by 23% through detailed, actionable call performance insights, Reports and Automated Call Audit System, preventing lead wastage worth approximately ₹3 to 5 lakh per month. • Developed dashboards to track lead utilization, campaign performance, and demographics, leading to a 13% increase in sales efficiency. • Designed and implemented a fully automated Pre-Webinar Dashboard to track lead follow-ups, ensure timely reminder calls, and prevent lead wastage, resulting in a 54% increase in webinar joining. • Created numerous automation workflows to improve operational efficiency across different teams and departments, significantly reducing manual work and turnaround time. • Built production-level Python scripts to resolve recurring backend database support issues and ticketing requests, improving reliability and reducing downtime. • Developed automation scripts using MongoDB to process and generate multiple insight reports, enabling faster decision-making and improved data-driven strategies. • Led the lead management team to implement and optimize lead distribution strategies, designing and building automation solutions that enhanced operational efficiency, streamlined reporting, and delivered actionable dashboard insights.