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Work Background
Marketing Manager
Essentrics®Marketing Manager
Oct. 2017 - Mar. 2022Montreal, Quebec, Canada- Contributor of content creation & copy writer for external digital communication campaign purposes across multi-channels (Eblasts/website/social media) - Development of social media and marketing campaign strategies alongside the Creative Director including ideation, design and execution - Orchestration of art and creative direction with the graphics team regarding Eblast layout, theme, vision, content, images etc., until completion - Collaboration with the production team regarding product releases both in-store and on the Essentrics TV streaming platform - Editing of Eblast links, text, images and sending of Eblasts to client database via Keap (Infusonsoft) - Coordination with the Customer Service team regarding sales, Eblast sending, customer feedback - Review of content outreach analytics via Google Analytics, Keap and Vimeo to gather key metrics for future product launches/marketing campaigns
Interior Designer & Owner
Katie Charlotte DesignInterior Designer & Owner
Jan. 2013Montreal, Quebec, Canada- Successfully built and continue to operate my own company specialising in luxury residential interiors - Planning, overseeing and execution large scale projects across Canada and the US from concept to completion - Evaluation and modification of existing floor plans and blueprints for space planning and layout purposes - Creation and development of electrical and lighting plans as well as 2D floor plans and 3D renderings for clients and contractors - Management of timelines, deliverables and deadlines - Sourcing and specification of all materials, products and suppliers - Drafting and design of custom furniture plans and guiding of the execution - Design, preparation and presentation of client proposals, scopes of work for contractors - Collaboration with contractors and suppliers during project execution - Creation and implementation of marketing strategies via online platforms as well as the management of PR and digital media strategies and campaigns - Highly skilled in wearing many hats at once - marketing, advertising, client presentations, execution of projects, problem solving, accounting, website management etc
Trust Administrator
BMO Harris BankTrust Administrator
Nov. 2010 - Jul. 2013Montreal, Quebec- Responsible for the opening and maintenance of Trust, Curatorship and Estate accounts - Performed full administration of the legal settlement process from beginning to end - Gathering and analysis of confidential and time-sensitive information - Extensive relationship building with clients, lawyers and fiscalists - Event planning for parties and corporate cocktails with lawyers, fiscalists - Took and passed the TEP Canada Law of Trusts exam
Junior Trust Administrator
Summit Trust International SAJunior Trust Administrator
Mar. 2009 - Sep. 2010Geneva, Switzerland- Facilitated the creation of offshore Intervivos Trust and Holding Company accounts and opening of bank accounts - Communicated daily with external private banks and clients to execute transfers, answer queries, provide solutions - Review of Trust and Company structures for administrative completeness - Designated social team member and planner for corporate events
Marketing Manager
Eye Candy Media Group + Outdoor Revolution / Rapture EntertainmentMarketing Manager
Jan. 2007 - Feb. 2009Montreal, Quebec, Canada- Management of the marketing strategy (direct marketing, advertising, e-marketing and PR) for ‘The Volumes’ luxury fashion publication on a nationwide scale - Delivered presentations to high level executives at international agencies in order to acquire clients and reach advertising sales targets - Writing of press articles and management of interactive website content including e-mailouts - Coordination and development of online and hard-copy media kits creation - Partnered with the VP of Publishing to plan the launch and distribution of the debut magazine across Canada - Collaboration with the in-house design/production team to edit and approve copy material - Organisation and sponsoring of special events (launch parties, press conferences, photo shoots etc) under tight deadlines
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