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Work Background
Healing with CamillaFounder
Nov. 2022London Area, United KingdomI laid down to do my first Breathwork during the 2nd Sydney Lockdown in 2021 with very low expectations ("I've been breathing my whole life...") ...my whole life changed. It got me through multiple lockdowns, managing my Marketing Manager, Rhythm Ride Instructor & GRL TRBE community leader jobs... until it became my whole mission. We can heal the world... once we heal ourselves. Start with you
Vicious CycleMarketing, Sales and Advertising Manager
Sep. 2019 - Sep. 2022Sydney, New South Wales, Australia• Created sales, marketing & operations plan that created 43% growth of weekly riders in studio • Oversaw all advertising and campaign work including Facebook and Instagram platforms. Involved in strategic planning of future campaigns aligned with company goals • Second in Command to Founder in making executive decisions on sales, marketing & operations of the business
Bodhi & RideMarketing Manager
Nov. 2018 - Mar. 2019Melbourne, AustraliaI led a variety of marketing and sales activities, processes and campaigns across multiple media channels and was a core component of the newly established Executive Team.
Bodhi & RideMarketing Coordinator
Aug. 2018 - Dec. 2018Melbourne, AustraliaBodhi & Ride offers a complete mind & body workout through offering immersive nightclub experiences with fitness. There are currently two locations, one in Port Melbourne and one in the central CBD district. There are plans to open a third in South Yarra in the coming year. I help organise and work on a variety of marketing and sales activities across multiple media channels, while also helping with the daily studio management of both studios.
Self-employedFreelance - Digital and Social Marketing
May. 2018 - Sep. 2018Melbourne, AustraliaI worked on a freelance basis with clients across the fitness industry, and not-for-profit and B2B sectors. Some of my duties involve the running of a digital awareness campaign (mainly Facebook advertising), content creation and management across numerous social media platforms (Facebook, LinkedIn, Twitter, Pinterest, G+ etc), and involvement in marketing strategy discussions along with any ad hoc tasks clients may require.
Hattrick MarketingSenior Account Executive
Jul. 2017 - May. 2018London, United KingdomMy daily duties involve the following: - Working on key client accounts on a day-to-day basis both directly with clients and with other members of the team. Example of clients include several large leisure trusts based around the United Kingdom and a fitness start up (technology) - Project management across these key accounts- creative briefing, process of client requests including managing design process of different elements such as leaflets, brochures, posters. - Managing digital campaigns including online email marketing and use of Facebook, Instagram, LinkedIn and Google for advertising and reporting - Being responsible for day to day client communication via phone & email as well as organising & attending face to face meetings alongside presenting designs and campaigns to clients - Management of social media accounts (overseeing and contributing to content creation, reporting -and analysing) - Content management: website, blog and advert copy writing - Other duties: campaign planning, organising media bookings, budget, print and supplier management, research for client proposals and ideation, completion of timesheets / job sheets and client billing
Aston UniversityDigital Marketing Manager of Women in Business
Jul. 2016 - Jul. 2017Birmingham, United KingdomOn the Aston WIB committee which organises events with various business employers to connect to Aston students throughout the year. Examples include RBS, KPMG, HSBC, Enterprise Rent-a-Car, General Electric, and Capgemini. -Daily management of the entire social media presence involving replying to messages, research and posting of relevant information and engaging with other relevant pages - Designing content and images for the page, including promotion material for future events - Involved in team meetings involving decision of employers to contact and type of events to organise - Creating hashtag campaigns to further promote the society - Utilising online advertising where necessary to further promote particular events
Hattrick MarketingJunior Account Executive
Feb. 2016 - Aug. 2016London, United KingdomInterned at marketing agency which specialises in marketing to the fitness, sports and leisure sectors. - Managed, researched, scheduled, reported and wrote audits on several different social media accounts from different clients, one client being Marriott - Set up and monitored different types of online advertising for several clients, including but not limited to Google, Facebook, Twitter and Instagram - Assembled and reported results on from various seasonal email marketing campaigns - Assisted in brainstorming ideas for new online and offline campaigns for clients, including slogans and offers for re-brand projects - Presented idea's regularly to both senior members of the team and clients involving new idea's, often concerning digital marketing developments - Inputted large quantities of data from personal and online research into the company excel files - Researched and suggested media opportunities for clients, involved presenting a large variety of advertising options (postcode analysis, ambient and experiental marketing) - Wrote several blog posts on the area of marketing, some topics including The Rise of Boutique Gyms, Celebrity Sponsorship's and Influencer Marketing - Ad hoc duties involving the research of implementing better processes operationally and otherwise, for example supplier costs for a client's product delivery
Marist CollegeExchange Student
Aug. 2015 - Dec. 2015Greater New York City AreaUndertook a six month study abroad placement Majoring in Business with a Minor in Political Science. - Deepened my current knowledge by studying Legal Foundations of Business, Economic Social Issues and Ethical Decision-Making in Business which helped give an international perspective on the field of business - Also took Politics of Prejudice, Elementary Spanish and Yoga as an extra credit due to personal interests in those areas - Got involved with Emerging Leaders workshops and talks, Marist Advertising Club's meetings and S.E.E.D which placed emphasis on environmental awareness.
Off to WorkWaitress
Oct. 2014 - Aug. 2015Birmingham, United KingdomCatering for prestigious events within large scale venues such as the NEC, the NIA and the LG Arena but also for corporate business events under the likes of KPMG and CBRE.
Aston UniversityPresident of Aston Waves Surf Society
Jul. 2014 - Jul. 2015Birmingham, United KingdomLed the university's first and only surf society in it's third year since creation. - Led the team in organising meetings, managing funding, and overseeing promotional activity - Influenced the club's first sponsorship deal from an overseas surfing company with contract - Managed social media platforms effectively as to promote events, create club awareness and increase involvement from the student body - Partnered with event venues for themed society events, often negotiating low cost/ free benefits - Organised an overseas surfing trip with the team for 25+ to Morocco - Dealt in promotional activity- flyers, posters, email marketing
Marks and SpencerBarista
Oct. 2012 - Oct. 2013Richmond, Greater London, United KingdomManaged hot food service, learnt how to prepare the perfect espresso, dealt with different types of customers, and added to the high reputation this company upholds.
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