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Work Background
FreelanceFreelance Senior Copywriter
Apr. 2025Remote
The WriterSenior Copywriter
May. 2024 - Apr. 2025New York, New York, United States
The WriterCopywriter
May. 2022 - May. 2024New York, New York, United States• Work with Fortune 500 companies to help with writing, naming, tone of voice and messaging projects of all shapes and sizes • Write claims, product descriptions and back-of-the-package copy for B2C • Virtually train creative teams, C-suite members and stakeholders on how to write better and connect with consumers • Work on a variety of DEI projects (i.e., infusing inclusive language into marketing, consulting on DEI comms strategies, and restructuring brand marketing frameworks) • Help clients create a brand voice and tone based on their brand messaging strategy and marketing goals • Strategize and create new services and offerings to sell to clients • Part of The Culture team at The Writer where we discuss and create opportunities to increase equality and equity within the culture (while having fun and celebrating one another)
Penguin Random HouseAuthor
May. 2019 - Apr. 2023• Ideated, co-authored, and helped design The Moon Cycle Cookbook: A Holistic Nutrition Guide for a Well-Balanced Menstrual Cycle with Storey Publishing (imprint of Hachette Group) through my business, Moon Cycle Bakery (published and released fall 2021) • Secured second book deal through TarcherPerigee (imprint of Penguin Random House) and am authoring a book focusing on mental and emotional health (due to release Spring 2023) • Promote and publicize books and business through podcasts, TV appearances (Cheddar, BoldTV), magazine articles and online health publications (Well & Good, Parents, Mindbodygreen, etc)
Studio AntheiaCopywriter and Brand Messaging Strategist
Jan. 2019 - May. 2022• Write website, product, social media and newsletter copy for clients in their brand voice. Clients include product-based businesses, coaches, photographers, brick-and-mortar and more • Help clients understand and translate their mission into brand copy and strategy • Help clients create a brand voice and tone based on their brand messaging strategy and marketing goals
Moon Cycle BakeryFounder
Nov. 2017 - May. 2022• Ideated, co-authored and helped design a published cookbook through Storey Publishing (imprint of Hachette Group) • In charge of writing content and copy for email marketing, social media marketing, website copy and certain blog posts • Run weekly meetings with team and cross-functional partners • Work with nutritionists, acupuncturists, herbalists and more to create scientific and clinically backed product • Read through scientific studies and write blog posts, product descriptions, social media content and more in layman’s terms • Work with interns to create recipes and science backed educational content for customers • Create all graphics and branding for Moon Cycle Bakery including packing for brand and for wholesale accounts • Work with influencers in the wellness space to create compelling content and recipes that help serve customers • Work with team to set goals and create positive actions that help us reach our goals
GymboreeAssistant Designer
Sep. 2014 - May. 2016San Francisco, California, United StatesDesigned children's accessories
DivineCarolineEditorial Assistant
Aug. 2011 - Apr. 2012San Francisco, California
Footwear NewsEditorial Intern
Jan. 2010 - May. 2010Intern to Editorial Assistant
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