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Work Background
THE RESEARCH FOUNDATION FOR SUNY AT BINGHAMTONMarketing Communications Manager
Feb. 2023Binghamton University, New York, United States
Binghamton UniversityMarketing & Promotions Coordinator - Theatre Department
Nov. 2011 - Aug. 2024Binghamton, NYDesigning, planning and implementing all print and internet marketing strategies for Theatre department's Mainstage productions and degree programs. Create and distribute press releases and department newsletters. Cultivate and manage media relationships, community outreach, University communications. Create effective powerpoint and presentation packages for Administrative and Donor retention and cultivation efforts. Create window displays and kiosks to promote productions, classes, workshops and degree programs. Provide administrative support Theatre office staff when needed.
Easy Event Planning, LLCInternet Marketing Consultant
Aug. 2010 - Oct. 2011Dual role of; Consultant for bridal show clients of Easy Event Planning & obtaining advertisers on the event planning website synced with local vendor directories, Lead designer of layouts for websites produced by sister company Click Smart Solutions. Was able to bring the aspect of layout designs for clients` websites in-house, there for reducing expenses in website production. Responsible for bringing more than half the current clientele relating to internet marketing to the company.
Jablon Studios & Susan Jablon MosaicsProject Designer & Assistance
Feb. 2010 - Jul. 2015Vestal, NY2013 - Present: As needed, providing designs and layout, assisting with artwork preparation, layout and install for public mosaics with Emily Jablon including the median planters on Water Street and the wall along 2 Court Street in downtown Binghamton, NY. 2011: Assisting with research and website design concept for Susan Jablon Mosaics website 2010: Coordinating application, presentation and approval process for first Public Mosaic on Riverwalk in downtown Binghamton, NY.
Binghamton Senators AHL HockeyGraphics Coordinator
Sep. 2009 - Feb. 2011Work directly with the Technical Director, Game Operations Team, and Camera Crew, running commercials, advertisements and announcements during Binghamton Senator home games and live television broadcasts. Improved communication among the teams during games that allowed a more efficient flow of operations.
Southern Tier CelebratesProject Manager
Aug. 2008 - Apr. 2010Implemented logistics of events for Southern Tier Celebrates! (STC) serving the community through diverse performing arts events. Events served over 30,000 people each year, working directly with Executive Director, Government Officials, Technical Director, Artists, Agents, and over 200 Volunteers. Creator of all print and web marketing materials for STC, as well assisting with grants and development. Primary communication point person for artists, agents, technical staff, government offices (permits, street closures, police orders). Coordinator of all hospitality needs for staff and artists before, during and after STC events. Project Management resulted in improved scheduling and coordination over prior years.
Ovation Design StudioGraphic Designer
Jan. 2007Create logos, website layout & structure, business forms, presentations, signage, print marketing materials, and portfolio design for clientele. Develop marketing tools for various clients focusing on social media methods, community and client engagement, and improve visual identities. Recently completed initial HTML class to obtain basic knowledge to edit website content. Pursuing education in website development.
POPA Media NY, LLCSales Associate and Graphic Designer
Nov. 2004 - Jul. 2008Sales and Design, 2004-2008 Established/maintained regional and national accounts for advertising on Point of Purchase Advertising. Designed sales materials staff, created numerous clients' advertisements, business forms, and company website.
Cyber Cafe WestManager
Jan. 2001 - Jan. 2004Managed daily shifts of staff, assisted with payroll, employee training for the cafe. Assisted with needs for performing artists hosted by Cyber Cafe West, 5 evenings each week. Planned and managed the annual community event `West Fest' a free festival of music and artisan goods. Grew attendance, improved event revenues and reduced expenses each year. Assisted with in-house and public print materials and signage design.
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