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Work Background
Director Corporate Marketing
Comodo CybersecurityDirector Corporate Marketing
Mar. 2018 - Jan. 2019New JerseyCreated and operated the Comodo "Content Factory", streamlining and automating content creation and curation for the global cybersecurity operation - executive and company blogs, web site content, sales literature, email campaigns, placed articles, white papers, quarterly reports and other outbound messaging. Updated corporate position to support dynamic channel sales operations. Revitalized analyst relations program and fueled press relations in support of multiple releases, quarterly cybersecurity reports, Black Hat and other industry events.
Principal and Senior Partner
Open Source Sense, LLCPrincipal and Senior Partner
Apr. 2017USACo-founder and active participant in open source strategy and management consultancy with international scope and reach. Full client/project life cycle from acquisition through delivery and client maintenance. Diverse projects targeting networking, telecoms, mobile, IOT/embedded, cloud, web, social media, financial services, cybersecurity, productization and application development. Practice includes strategy, go-to-market, monetization, licensing, technical and commercial due diligence, cybersecurity, project and product launch, community/ecosystem development, policy and process elaboration, and best practices training.
Portuguese OpenChain 1.1 Specification Maintainer
The Linux FoundationPortuguese OpenChain 1.1 Specification Maintainer
Apr. 2017 - Sep. 2018San Francisco, California, United StatesContributing to and translating the OpenChain 1.1 specification into Portuguese
Senior Director and Analyst, Open Source Strategy
The Linux FoundationSenior Director and Analyst, Open Source Strategy
Jan. 2016 - Mar. 2017San Francisco Bay AreaExternal / internal open source strategy and management consulting / training. Focus on networking, telecom, tools and IOT. Engaged members and third parties to solve business and technology challenges. Audit, remediation, strategy and marketing for initiatives, including CNCF (Kubernetes et al.), DroneCode, FOSSology, Open-O, OPNFV, and R Consortium. Launched ONAP (strategy, content, documentation). Developed and delivered open source management training programs and client-funded industry studies.
Senior Director, Open Source Strategy, Consulting Lead
Black Duck SoftwareSenior Director, Open Source Strategy, Consulting Lead
Jan. 2012 - Jan. 2016Burlington, Massachusetts, United StatesDefinition, execution and marketing of open source strategy and consulting practice. Helped Fortune 2000 clients optimize ROI from open source with business and technical strategies for integrating and monetizing FOSS. Engagements in technical analysis, business cases, strategies and tactics, IP and security remediation, training, industry studies and white papers. Thought leader and open source evangelist, liaising with key communities to provide vision and articulate position in the media, at conferences and think tanks.
General Manager / Business Development
Linux Phone Standards Forum (LiPS)General Manager / Business Development
Feb. 2007 - Jun. 2008Nice, Provence-Alpes-Côte d'Azur, FranceLeader and evangelist for LiPS Forum standardization. Led mobile m/w specification and member relations/recruiting. Bridged to other OSS initiatives and drove open source implementation / toolbox of emerging LiPS standard. Managed merger with The LiMo Foundation in 2008.
Founder and Principal
LinuxPunditFounder and Principal
Jan. 2007 - Dec. 2011Aptos, California, United StatesIndustry analyst and independent consultant delivering open source strategy, go-to-market, monetization, training and accompanying focused marketing content for semiconductor suppliers, and embedded software vendors. Clients included Intel, LynuxWorks, Mentor Graphics, Microsoft, MIPS Technologies, MontaVista, Open Kernel Labs, TimeSys, Wind River Systems and others, including the Government of Finland.
Senior Technology Analyst
OSDLSenior Technology Analyst
Apr. 2004 - Dec. 2006Beaverton, Oregon, United StatesIndustry Analyst, Corporate Spokesperson and Open Source Evangelist. Helped drive growing OSDL membership and craft key organization messages around Linux and Open Source software. Initiative leader for Carrier Grade Linux, participant in Data Center and Desktop Linux initiatives, and founder of OSDL Mobile Linux Initiative.
Director of Marketing
MontaVista SoftwareDirector of Marketing
Nov. 1999 - Apr. 2004Sunnyvale, California, United StatesFounding team member at open source pioneer. Defined and launched products, crafted business model and messaging. Helped invent embedded Linux market and grew company to top brand with innovative products, unique positioning and promotion. Pioneered entry in communications, mobile and consumer. Drove creation of Eclipse IDE, development, analysis and debug tools. Owned value proposition, analyst interface, evangelism, competitive analysis. Technical focus on licensing, performance and tools.

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