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Work Background
Citeseers LLCPrincipal Digital Marketing & Web Design/ Content Lead
Jan. 2025
Tailored StayFounder and President of Tailored Stay
Nov. 2018Dallas/Fort Worth Area + Lake Geneva, WITailored Stay aims to elevate the arrival of guests staying at vacation rental homes. By delivering groceries, personal care needs and setting up celebrations before guests arrive, they can relax the moment they step through the door.
Guests: Skip the grocery store lines and arrive in style. Travel thoughtfully with groceries delivered ahead by Tailored Stay. Property Owners / Vendors: Connect for partnership or to find out when we are coming to your area.
Consultant Digital Marketing Specialist --Open to Marketing and Freelance Writing Opportunities
Sep. 2018 - Apr. 2025Propecta Lake Geneva, WI
HashtagioNew Business and Creative Strategy Director
Jul. 2016 - Mar. 2017Hashtagio is a social media aggregator and User Generated Marketing Platform that helps brands turn social media into sales. With Hashtagio you can promote social stories, keep visitors on your site while driving them down the sales funnel, resulting in increased conversions. Leverage #Hashtag campaigns and reward brand ambassadors. Own your social media content and use social networks as lead generation to drive increased customer engagement.
ConsultantDigital Marketing, SEO, Content Curation
Mar. 2016 - Apr. 2025Various agencies - freelanceAsk for samples of content produced and website design.
Milestone Internet MarketingTeam Lead/Manager of SEO Strategists
Jun. 2015 - Mar. 2017Greater Chicago AreaManaged a team of 5 with 150+ accounts. Implementing SEO best practices, training on Google products, elements of website editing/ prduction, link building, analyzing Google Analytics and Omniture data, streamlining projects and creative strategy, internal reporting, client services, creating and leading presentations for strategic clients within organization.
Milestone Internet MarketingSEO Specialist/Account Manager
Sep. 2014 - Jun. 2015Greater Chicago AreaOptimizing and coordinating build of new websites amongst cross-functional teams for 35 + clients in hospitality industry. Portfolio includes strategic brands and management companies. Day to day performance includes implementing and writing content, evaluating UI and strategic design, reporting on website performance in SEO and PPC through analytics software and identifying key stories and trends, evaluating and implementing local links and improving conversions with unique strategy.
CisionAccount Manager
Dec. 2013 - Jul. 2014Greater Chicago AreaProspecting and generation of new business on a thirty day sale cycle. In depth knowledge of technology solutions for the PR Industry as well as social media tools and content strategy for marketing. Increased and developed pipeline to increase leads in sales funnel by 85%. Created collateral including power points for demonstrations of technologies and email marketing campaigns.
AdGooroo, LLCSales Development Representative
Jun. 2012 - Dec. 2013Chicago, ILLead generation through social media, email and phone campaigns. Engaging and conducting meetings with international C Level clients on value of custom data dashboards to monitor online advertising intelligence of competitor's SEM, SEO, PLA and Mobile campaigns. Continually researching all industry and advertising trends from new technology to Cannes Award Winners. Writing compelling emails and driving new business; owning each day in an evolving media industry.
Media MaxxAccount Executive
Dec. 2010 - Jan. 2012Media Advertising sales through cold calling, developing and maintaining accounts and customer relations, development of brochures and other marketing tools, writing creative copy and assisting in the negotiation of placing media buys
Gunzo's and Caitlin Bull FoundationPublic Relations Administrator/ Art Director
May. 2009 - Oct. 2010Initiating and maintaining social media branding of various products, graphic design of marketing products including business cards and brochures, correspondence for non-profit organization through executive level meetings, e-mail blasts, website and promotional events
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