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Work Background
Sheffield Marketing Inc.Chief Executive Officer
Aug. 2024Atlanta, Georgia, United States
AreaManaging Broker
Jan. 2024
Home For Hearts, LLCTeam Leader - SFR® Realtor®Associate Broker
Jan. 2023Atlanta, GAOur team is Home For Hearts managed by 1 Look Real Estate. We thrive in learning and training our Realtors to better serve the community, home buyers, and home sellers. With experienced and high level Realtors, they are held to a higer standard of Ethics. Our goal is to bring hearts and families home by being your ultimate dream home match maker! Follow us for information, education, and updated housing market stats! #WINWITHJEN #HomeForHearts
1Look Real EstateReal Estate Broker Associate - SFR® Realtor®
Feb. 2022Kennesaw, Georgia, United States- Leader of Home For Hearts, LLC of five Realtors. - Train and manage new and existing agents on the team. - Build systems and leverage for lead generation, online advertising, and CRM building. - Mentor Home For Hearts team. - Prospect new and old clients to assist as many families as possible in our community. - Teach and educate our community on the real estate market. - Volunteer quarterly at Seven Hills and Together We Care assisting special needs families. - Multimillion dollar producer. SFR® Realtor® (Certified for Short Sales and Foreclosures)
Abracadabra Window Cleaning ServicesMarketing Director
Jan. 2021Kennesaw, Georgia, United States- Website creation and copyright blogs. - Create multiple creative campaigns through social channels and email marketing. - Generate and acquire leads through A/B ad testing. - Manage complex SEO analytics improving Google Ad Words by 20%. - Plan and attend networking events and trade shows for future clientele. - Build marketing calendar for improved social media growth. - Create a detailed marketing strategy and implement with quarterly budgets and KPIs. - Build Strategic Email Marketing campaigns with Customer Factor and Mail Chimp for customer retention. - Increased company revenue by 20%. - Improved company online impressions and engagement by 45%.
1Look Real EstateLicensed Realtor
Jan. 2019 - Feb. 2022Kennesaw, Georgia, United States- Sold $2,500,000 worth of real estate. - Lead team transactions from Contract to close paying close attention to detail for errors and legalities. - Built the team’s first Have/Needs networking group expanding to over 1000 members in Atlanta within 3 months. - Managed marketing and social media digital ads weekly with high turn around increasing client interaction by 40%. - Coordinate lead generation and appointment setting for Principal’s closing 20% in sales of cold calls alone. - Directed the team’s annual company event generating and building 2000 member interactions.
ACREMarketing Director
Aug. 2017 - Aug. 2019Dunwoody, GAFirst Communities - Directly supported onsite leasing teams, EVP’s, COO, and client overseeing internal and external marketing efforts for 22 properties. - Developed and implemented a cohesive and strategic marketing plan and email marketing strategies increasing occupancy at a minimum of 90% according to budget. - Create online campaigns through social avenues as well as Google Ad Words. - Designed and reviewed marketing budgets quarterly and annually. - Trained employees and monitor all marketing campaigns changing word of mouth marketing within 6 to 12 months of acquisition. - Social media management building an online presence and improving online reputation by a one-star rating within 6 to 8 months. - Tracked competitors’ reputation activities maintaining a competitive edge. - Conducted rebranding strategies for all acquisitions physically and online.
ACREOperations Coordinator and Office Administration
Feb. 2015 - Aug. 2017Alpharetta, Georgia*Client Asia Capital Real Estate with third party Pegasus Residential - Managed a growing portfolio of 38+ properties. - Directly reported to and assist VP and CEO. - Researched and built market surveys of surrounding competitors. - Audited commissions and expense reports using concur and other related systems. - Trained employees and coordinate training classes through Gracehill nationwide. - Organized office functions and company travel arrangements saving the company $4000 annually. - Coordinated exciting and educating company activities/annual company retreats. - Received lead role in managing company contracts within 5 months of employment. - Assisted the business development department with presentations and promotions. - Assisted the marketing department with promotional materials, uniforms, and events. -Saved the corporate office $2000 a month reformatting commission approval procedures and inventory.
OfficeMaxBrand Ambassador
Aug. 2013 - Aug. 2014
OfficeMaxPrint Department Supervisor
Apr. 2011 - Aug. 2013Kennesaw, GA- Managed a team of five in creating loyal clientele through educating and leading by example. - Lead the print department in meeting weekly sales goals which resulted in winning top sales in the north metro district twice during the company merge. - Responsible for setting and implementing weekly projects to hit quarterly numbers. - Audited projects and inventory elevating marketing accomplishments. - Expert in Microsoft, brand awareness, and promotional arrangements. - Received experience in cash management during daily operations of opening and closing the store. - Coordinated Teacher Appreciation fundraising events. - Acted as Brand Ambassador during the Office Max/Office Depot merge at participating locations. - Effectively responded to difficult situations making decisions between business and consumer challenges.
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