Unique marketing professional with experience as a strategist, creative director, mentor and business
leader. Developed effective marketing strategies and tactics, led organizational positioning, re-branding and brand development efforts, as well as constructed break-out and award-winning ad campaigns from
both the agency and client-side for use locally and on a global scale.
Achievements:
• Charter Marketer (CM) and branding expert responsible for over 20 company and brand launches
• Substantial experience in the media, financial service, SAS, CPG, technology, automotive, charitable, pharmaceutical, construction, educational, restaurant and food service segments
• Client experience includes The Adelaide Fitness Club, Aeroxchange, Air Miles, Always, Apple, Bayer, BCE, BMO, BMW Canada, BSH Home Appliances, CFL, CIBC, Canadian Tire, Coca-Cola, DOT Patio & Home, Easyhome, FedEx, Ferraro Roche, Geranium Homes, Globe & Mail, HP, Kraft, Lightronics, McClelland & Stewart, McDonald’s, National Bank, Nissan, Oliver & Bonacini, OpenText, Penguin Basements, Porsche, Rogers, ROM, Ruffin’s Pet Centres, SABA, Sara Lee, SIR Corp, TICO, TB Bank, Toronto Star, Toyota, Vault Credit Corp, Vision TV, Volkswagen, and white label work for ad agencies
• Data Analytic Experience (Consumer Insights, Focus Groups, Google Analytics, NielsenIQ, SEMrush)More...
Vince Barnes
Head of Development
Verified
Experienced professional with a strong background in business development, energy consultancy, and management consulting, specialising in driving growth and delivering innovative solutions.
Proven expertise in project direction and management, with a track record of successfully leading complex initiatives from conception to completion.
Passionate about creating sustainable strategies that align with business goals and industry advancements.More...