Black Earth Humic LPProducer / Director
Mar. 2015 - Mar. 2016Indiana & Costa RicaFrom conception through delivery Sacred Art Thieves created commercials for Black Earth internationally. This was an enlightening project as it exposed us to the challenges that soil all over the globe is facing and the steps humanity can take to resolve the challenges in farming using biotechnology. We worked closely to capture the vision of Lee Bernard Talbert, then president of BE, for the Indiana piece. Mr. Talbert is senior business leader and investor serving corporate boards, business leaders, and investor teams. Afterwards we expanded the series with Brett Hallliday, BE Sales & Marketing Manager, for the Costa Rica spot and had a blast marrying the Costa Rican motto "Pura Vida" to the brand. http://www.blackearth.com/