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Work Background
CNBCSr. Director, Programming, Events & Councils
Aug. 2020
CNBCSenior Editor, Councils
Jan. 2020Senior editor in charge of CNBC Councils, overseeing content development for the Workforce Executive Council and Technology Executive Council
Freelance, self-employedFreelance Writer/Conference Event Editorial Producer
Oct. 2015 - Jan. 2020Develop editorial direction, book and produce live events for Bloomberg Live including Bloomberg Breakaway, Bloomberg The Year Ahead and Bloomberg Politics At the Table breakfasts. Book newsmakers including leading politicians, CEOs and thought leaders and worked with internal and external stakeholders to develop the strongest interviews possible. Ghostwriter for various outlets for a well known real estate company, start-ups and content marketing agencies. Author of scripts for video, speeches, articles, blog posts and infographics. Collaborate with thought-leaders, executives and editorial teams to deliver impactful content that is engaging to audiences while staying on-point and on-message.
MXM (Meredith Xcelerated Marketing)Associate Content Manager- Financial
Mar. 2015 - Sep. 2015Associate Financial Content Manager • Work with strategy, account, design, video, and technical team members to execute and deliver content across digital, video and mobile platforms.
• Write and edit financial and consumer-based content for financial services client maximizing product lines of business and SEO.
• Manage editorial calendar, workflow, deadlines and process with staff and freelance writers. • Assist in creating multi-channel financial services content programs for client.
Robin HoodWriter/Researcher- Investors Conference- Contractor
Aug. 2014 - Oct. 2014New York, New York(Contract Position)
• Composed introduction letter in program and script for the event. • Researched topics and speaker biographies for Robin Hood executive team and moderators. • Helped arrange speaker order for conference, worked with conference team to manage pacing and flow of the event. • Recommended speakers and topics for the conference
Thomson ReutersFreelance Producer
Nov. 2013 - Feb. 2014Contract Position
• Lead US interviews and bookings of top CEOs, politicians and newsmakers from the World Economic Forum in Davos, Switzerland for Reuters TV in January 2014. • Researched, produced and prepared anchors for headline generating interviews across all platforms of Reuters.
• Booked interviews and developed stories that increased web traffic to Reuters.com site.
The Hired GunsTalent Booker
Apr. 2013 - Dec. 2013New York, NYSchedule and book interviews and top level meetings for digital creative talent agency. Will help prep and guide freelancers and full time job applicants through the interview process.
Bloomberg LPWeb Conference Producer
Aug. 2011 - Mar. 2015• Work closely with Bloomberg’s marketing team and a broad array of blue-chip financial institutions to develop timely webinars around relevant topics of interest for institutional market participants and stakeholders. Examples of clients include: iShares, Chicago Mercantile Exchange and Credit Suisse. • Identify, book and prepare all panelists and provide thoughtful, strategic counsel on best practices for conducting web conferences.
• Help to position LiveINSIGHTS as one of the premier platforms for firms to provide their insights and thought leadership.
• Coordinate with panelists and marketing team to develop a calendar for conference calls, presentation elements and other collateral for each event.
• Lead conference calls ahead of the event on editorial content as well as organizational structure and administrative issues. • Collaborate with Bloomberg Markets editorial team to strategically coordinate topics with upcoming issues.
• Responsible for taking the lead on composing sell-sheets, developing event calendars for sales team and engaging in business development opportunities.
Freelance Writer/ProducerFreelance Writer/Content Creator/Producer
Nov. 2010 - Jan. 2020New York, NYDevelop editorial direction, book and produce panel speakers and write event collateral for live events for Bloomberg including Bloomberg Politics At the Table breakfasts and Bloomberg's The Year Ahead 2017. Booked newsmakers including leading politicians, CEOs and thought leaders and worked with internal and external stakeholders to develop the strongest interviews possible. Ghostwrite content pieces, scripts and internal memos for well known real estate company. Write and edit content, videos and infographics for Bank of America's website. Write and interview CEOs and thought leaders for monthly publication Wall Street Transcript. Pitch story ideas and write lively and engaging articles for business publications including Crain’s New York Business and TheStreet.com on timely issues as well as lifestyle features that appeal to the business audiences. Work closely with editors as well as photo department under tight deadlines to make stories as sharp as possible. Leverage broad network of sources across industries and subject matters to provide insightful information under tight deadlines.
Utilize social media channels such as Twitter, Facebook and LinkedIn to increase website traffic and amplify reach to key audiences.
BloombergBloomberg TV Producer
Nov. 1999 - Nov. 2010New York, NY• Rose from entry-level production assistant to segment producer/booker, associate producer to show producer and assignment editor at fast-paced and world renowned financial television network. • Show producer for Inside Track with Deirdre Bolton and Erik Schatzker, selecting key stories for air, coordinating with writers and reporters bringing top financial news stories of the day on top financial morning show during the height of the financial crisis. • Identified key trends and stories and collaborated with reporters to find unique angles to tell them. • Wrote stories, headlines and teases as well as stacked the show as associate producer for Betty Liu’s morning program. • From 2002-2006 booked and produced numerous interviews with newsmakers, chief executives, top-ranked analysts and business leaders, doing key analytical research and providing synthesized notes for anchors including Erin Burnett. • Reacted quickly to breaking news utilizing my network of contacts bringing the timeliest of guests to air on the news at hand. • Team member for special report “Funds Under Fire” that was a finalist for Deadline Club Award for business reporting, 2005.
• Booked and produced guests from the field including from 2004 Democratic and Republican National Conventions
• Produced live reports from the New York Stock Exchange. • Provided key research for producers and reporters and assisted with daily live shows.
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