Kate Fisher - Product / UX Research / Strategist, Target Group

Feedback from Kate’s ex-colleagues

Let me see

Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app

Work Background

Target GroupProduct Designer (FTC)

Oct. 2024Newport, Wales, United KingdomSupporting a tight knit team of Fintech SME gain traction, on a suite of products within a complex ecosystem. Specific focus analysis, product design, usability engineering, design delivery.

< Third Sector team >Volunteering - PR / Comms / Event / Web Support

Mar. 2024- Supporting delivery of a project to increase visibility of a third sector network - Engage with teams at grassroots to connect with nationwide project driven at UK Parliamentary level (APPG) All Party Parliamentary Group. - Delivering print / digital answers to a team of volunteers - building connections with members across regions / and different continents

STARK Building Materials UKSenior User Experience Designer

Aug. 2020 - Mar. 2024(Previously Saint Gobain) Working with seasoned team alongside alumni from Amazon, Capital One, Nationwide and Vodafone. I was brought into the team to bring data into the design process. Over the last 3 years I've driven UX on a range of initiatives, UX reviews and the optimization programme across the digital portals. Working with Adobe Analytics, Adobe XD, Axure, Bloomreach, Medallia Decibel Key processes: Usability Engineering, Interviews, Customer journey mapping, Competitor analysis, Mid fi / Low fi / High fi Prototyping, Protocol Analysis, Data analysis, Workshop facilitation. Translating to: * Supporting the team with usability engineering, quant analysis, and behavioural science * Supporting CRO scrum team (front end, data analyst, UI, UX). Via requirements capture / unblocking road blocks / scrum ceremonies / handover of larger tasks to core dev stream / and stakeholder engagement for the team for 18 months (with support of Product Manager) * Conversion Rate increased 1.7% across experience# ## * Mobile visitors: quadrupled (2020 - 2023)* ## * Order lines: doubled (2022 vs 2023)* ## * Abandoned baskets: reduced by 12.4%* ## #Despite the brand losing market share, and pressures in economy ## Unfortunately the Saint Gobain Digital Centre UK & Ireland - started to close in Summer 2023. Referees : Julie Kennedy, Director UX / UI Chris Reed, Product Manager / Product Owner Tristan Leverett, Content Lead

8x8UX Designer (3 products)

Oct. 2018 - Mar. 2020London, United KingdomWorking within a team across 3 continents, building relationships, working in partnership with specialists across the team on 3 telecoms solutions. I facilitated BAU, legacy projects and design / analysis and delivery of the organisations first self service solution aimed at transforming the way customers across the globe engage with 8x8. Whilst with the team i attained two performance based bonuses. Working with Tableau, Salesforce, Google Analytics, Google Data Studio, Quantum Metrics, Sketch, Figma, Userzoom Key processes: focus group meetings, user Interviews, prototyping, user research, remote testing, customer journey mapping, wireframes, prototying, visual design, competitor analysis Translating to: * Supporting team with analytics, and prototyping * First self service product delivered to support small businesses / comms novices engage with enterprise ecosystem * Migration of 2 enterprise solutions from Sketch to Figma Referees : Dragos Andronic, Senior Product Manager (3 years) Matthew Dakeyne, Senior Manager, Design (5 years)

Aquila HeywoodMedia Specialist (UX/UI/Web/Animation)

Dec. 2016 - Sep. 2018Redhill, United Kingdom and Altrincham, Cheshire(Solution/business purchased by "BlackRock") I joined the team at a point when the product team were looking to integrate UX specialists into both offices in the group. Working together with the incumbent UX specialist I completed a heuristic review of the primary platform which delivers pensions and payroll services to most of local authorities in UK. I had the opportunity to work across both sites, mapping out, and ultimately informing the process by which one of the core applications moves forward. Working on projects for clients including : Aviva, Irish Life, SPPA, Fidelity, local authorities across England, Scotland and Wales Working with Google Analytics, Adobe Illustrator, Adobe Indesign, Invision, Usertesting.com Key processes: Card sorting, heuristic analysis, focus group meetings, user Interviews, customer journey mapping, competitor analysis, user research, personna development, wireframes, visual design, documenting design system. Translating to: * Conceptual refresh of tired customer interfaces (mobile optimized) * Usability analysis & refinements to enterprise solution supporting councils, and orgs across UK * Delivering workshops on Product / Agile practice with Product Owner/Managers/Director * Supporting UK Government, Pension Dashboard Project as key partner * Supporting 5 sprint teams with Usability engineering, UX, UI, prototyping

FreelanceFreelance - Digital Designer / UI / UX

Apr. 2013 - Dec. 2016UX/ Digital – Sports Analytics Specialists - Nov '16 I developed proof of concept to clean up SBG Sports "Focus" and translate tens of thousands data points into terms any user could understand. The team of developers and statisticians deliver bespoke applications for sports management teams within the UK's Premiership and Formula One. ----- Digital/UI - Design Agency - Oct '16 - Nov '16 I joined a team of exemplary designers within a boutique branding agency. I helped map out and translate design concepts, and constructed a bespoke responsive template based website to promote an International fundraising initiative. Key processes: Translating resources, researching components, theme development Working with: PHP, JQuery --- UI/UX Designer - The Caravan Club Sep '15 - Aug '16 (Membership / Travel sector) I worked within the digital and marketing functions as part of a 3 year business transformation programme. In the first instance I analyzed the societies e-commerce offering which services 700,000 members and millions of transactions every year. Latterly moving on to provide assets, stylesheets and templates. Key processes: Facilitating focus group meetings, mapping out customer journeys within a large CMS website, wireframes, visual design, theme development for 200+ ecommerce pages Working with: Tableau, GA, Usertesting.com, Episerver (Optimizely), Axure, C# --- UI/UX Designer / Developer / Project Manager CLS Limited Apr '13 – Sep '15 (2 yrs 6 mos) (Legal Services) I joined the team to assist in a period of transition to help deliver solutions which matched the businesses requirements. My first task was to translate a weighty report into user journeys, prototypes and focused documents which helped the project gain traction. Key processes: Service design, card set, focus group meetings, user Interviews, customer journey mapping, wireframes, visual design, branding, theme development and implementation Working with: GA, Balsamiq, C#, Kentico

Comtec EnterprisesFreelance - UI/UX / Designer / Development

Apr. 2012 - Mar. 2013ReigateWhilst working with the team, I helped rebrand the organisation both on and offline. Whilst with the team I developed solutions in a range within a range of CMS / templating systems. Key processes: Client interviews, requirements capture, lo-fi wireframes, hi-fi wireframes, visual design, branding, theme development and implementation Translating to: * Supporting dev & business with key cross team communications * Translating project outlines into bespoke campaign, and ecommerce portals. Working with: Magento eCommerce platform, Joomla, Wordpress, Smarty Templates and CivicCRM.

Black Diamond FilmsSenior Web Developer / Designer

Apr. 2010 - Mar. 2012Covent Garden, LondonCampaign reach 10 million ABC1 adults I spent eighteen months building a series of digital projects for the extensive client list of Black Diamond with the account director and creative director at the agency. I designed and developed a range of campaign sites for partners including Guardian, Secret Cinema, Sky and National Geographic. Key processes:Client interviews, requirements capture, iterative design refinement, lo-fi wireframes, hi-fi wireframes, UI design, theme development and implementation Translates to: * Supporting highest performing cross channel campaign delivered (worldwide) reaching 10.5 million ABC1 * Supporting digital aspects of nationwide digital campaigns Working with: Photoshop, InDesign, Balsamiq, Flash, Joomla (PHP, MySQL, JQuery) CSS, Open X Ad Server, Full Motion Video ad development and streaming, Javascript, Google Analytics

Corporate Image MediaHead of New Media

Mar. 2009 - Apr. 2010MaidstoneI led the Digital Services for a Publishing company based within Kent. I was at the forefront of overhauling the companies database driven websites. Whilst at CIM I also implemented a regime of technologies and programme of computer based training programmes to educate the sales team. Key processes:User interviews, requirements capture, lo-fi wireframes, hi-fi wireframes, UI design, theme development and implementation Translates to: * Designing, and building out digital properties for 5 established B2B publishing brands * Bringing digital projects inhouse (saving money, delivering control to studio team) Working with: Photoshop, Flash, Joomla (PHP, Mysql, Jquery) CSS, Javascript, InDesign, Flash, Google Analytics

FreelanceFreelance

Dec. 2004 - Mar. 2009Kent / Surrey / LondonAfter research into the third sector I managed to secure a number of sizable web projects, working alongside some superb marketing teams helping to raise funds for some truly inspiration projects. Analysis / Delivery for: Kent & London Wildlife Trust Charity Bank Jubilee Action Key processes: Requirements capture, user interviews, hi-fi wireframes, theme development (and mixture of implementation)

Feedback from Kate’s ex-colleagues

Requests