ALBER HoldingSales and Marketing Manager
Feb. 2013 - Feb. 2015Județul Brașov, RomâniaAchieved marketing and sales operational objectives by contributing marketing and sales information and recommendations to strategic plans and reviews; prepared and completed action plans; Met marketing and sales financial objectives by forecasting requirements; prepared an annual budget; analyzing variances; initiating corrective actions.
Determined annual and gross-profit plans by forecasting and developing annual sales quotas for regions; projecting expected sales volume and profit for existing and new products; analyzing trends and results; establishing pricing strategies; recommended selling prices; monitored costs, competition, supply, and demand.
Accomplished marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs; developing field sales action plans.
Identified marketing opportunities by identifying consumer requirements; defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.
Sustained rapport with key accounts by making periodic visits; exploring specific needs; anticipating new opportunities.
Provided information by collecting, analyzing, and summarizing data and trends.
Protects organization's value by keeping information confidential.
Updated job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
Accomplished marketing and organization mission by completing related results as needed