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Work Background
BobTheTeacher.comBusiness Consultant
May. 2024Bloomington, Minnesota, United StatesAdvising SaaS and ecommerce companies for their affiliate programs, marketing education, and growth. Offering custom training for marketing teams and entrepreneurs. Optimizing marketing assets.
LeadpagesManager, Partnerships & Education
Sep. 2022 - May. 2024Minneapolis, Minnesota, United StatesHow can small businesses and the entrepreneurs that market them grow through online strategies? This is the question I answer in my role at Leadpages. Whether it's through coaching and training our customers via webinars or Conversion Coaching sessions, or empowering our affiliates with the tools to introduce Leadpages to their audiences, I'm on the front lines of the knowledge economy. Also in my role, I host The Lead Generation podcast to feature inspiring entrepreneurial stories and the expertise of our guests. I facilitate the creation of short and long-form educational content for current and future customers of Leadpages.
LeadpagesSales Marketing Manager (AKA - Marketing Utility Knife)
Nov. 2020 - Sep. 2022Minneapolis, Minnesota, United StatesIn my next chapter at Leadpages, I boost the acquisition and retention of Leadpages customers through teaching and partnerships. I develop educational content that supports our current and future customers as they learn how to market their expertise-driven businesses online. This includes webinars, videos, podcasts, virtual and stage presentations, and our partnership/affiliate program. If you have a podcast, virtual summit, or live (post-pandemic) event, I will delight and educate your audience without overselling/spamming your audience.
LeadpagesLead Evangelist + Marketing Utility Knife
Oct. 2018 - Nov. 2020Greater Minneapolis-St. Paul AreaChampions the features and use cases of the Leadpages software suite through webinars, short videos, podcasts, and conference presentations. #podcastguest #marketing #speaker I'm heavily involved in the planning and execution of marketing campaigns, from strategy to deployment of email automation, landing pages, video, etc.
LeadpagesManager of Marketing Education Content
Oct. 2015 - Oct. 2018Greater Minneapolis-St. Paul AreaProducing heavy marketing content, collaborating with a rock star team to create webinars, podcast, marketing library, and marketing courses. I bring world-class training to our Leadpages customers so they can boost their conversions and get more leads and sales with the Leadpages system. Leadpages is a dynamic software company that creates simple and beautiful software and web apps that allow businesses to grow large and devoted audiences. We believe compelling online marketing doesn’t need to be time consuming and tedious. And our goal is to create insanely useful (and technologically sound) tools that work almost instantly, make life easier, and eventually change our industry.
LeadpagesMarketing Educator, Customer Success Coach
Sep. 2014 - Oct. 2015Greater Minneapolis-St. Paul AreaAs Marketing Educator, I bring world-class training to our Leadpages customers so they can boost their conversions and get more leads and sales with the Leadpages system. Leadpages is a dynamic software company that creates simple and beautiful software and web apps that allow businesses to grow large and devoted audiences. We believe compelling online marketing doesn’t need to be time consuming and tedious. And our goal is to create insanely useful (and technologically sound) tools that work almost instantly, make life easier, and eventually change our industry.
LeadpagesEducation Content Creator (Contract)
Mar. 2014 - Sep. 2014Minneapolis, Minnesota, United StatesCreated customer support videos for connecting Leadpages to email marketing platforms (such as AWeber, Infusionsoft, Mailchimp, etc.). Additional onboarding tutorials for creating landing pages.
VASuccessSchool.comEducation Director And Co-Founder
Sep. 2013 - Sep. 2014Bloomington, MinnesotaProviding step-by-step technology training for virtual assistants to enhance their skillsets. Coaching VAs to grow their businesses strategically. Partnering with content trainers to adapt their courses to virtual assistants to support the entrepreneurs who typically take their classes.
Take Action! Revise LaterAuthor
Oct. 2010 - Sep. 2014A Simple Guide To Business Success
I've written this book for the entrepreneur who wants to enjoy the results of their business but can't seem to get momentum.
IM Success LibraryInternet Marketing Teacher
Sep. 2009 - Sep. 2014Business owners and entrepreneurs who want to learn how to use online marketing to promote their businesses come to the IM Success Library for personalized coaching from me, and on-demand, step-by-step video tutorials.
BobTheTeacher.comProfessional Speaker
Sep. 2007Inspiring audiences to incorporate simple internet marketing strategies into their businesses. Showing coaches, consultants, and service professionals how teleseminars, email marketing, information products, and social media can be a faster and more cost effective method for promoting your products, services, and recommendations. This is the why-to AND the how-to.
BobTheTeacher.comOnline Marketing Teacher
Jan. 2006 - Sep. 2014Bloomington, MinnesotaYou should be spending more time with your customers than your prospects - and I can teach you the strategies and online marketing tactics to generate leads, serve a larger audience, and increase your credibility.
It's Academic Hammond High SchoolCoach
Nov. 1997 - Jun. 2007Columbia, MarylandCompetitive academic team in Howard County Maryland. Recruited and trained high school students at Hammond High School. Hosted 7 regional tournaments ("Green Eggs & Hammond Academic Tournament). Competed in local, regional, and national tournaments, including the It's Academic TV show on WJZ-TV. Winner of Baltimore It's Academic 1998, 2006. Finalist or semi-finalist 8 of 10 years coaching.
Hammond High SchoolHistory Educator
Aug. 1997 - Jun. 2007Taught World Religions, U.S. History and World History in public high school. Also served as school's technology coordinator/trainer for several years, It's Academic Coach for 10 years, Ninth Grade Team co-founder and assistant team leader, tennis coach for 1 year, etc.
Florida Department of EducationWebsite, presentation and publications assistant
Oct. 1993 - Apr. 1997Design presentation graphics for the Office of Teacher Recruitment and Retention; edit and format handouts, training manuals, and publications for future teachers and current educators. Managed office website.
PublixFront Office Package Staff AKA Bagger
Aug. 1992 - Jan. 1993Handling customers groceries with care :)
Ensuring that shopping is indeed a pleasure
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