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Work Background
Business Journalist
Locate2uBusiness Journalist
Sep. 2023 - Apr. 2025
Senior Business Writer
Woodbridge InternationalSenior Business Writer
Sep. 2022 - Feb. 2023Cape Town, Western Cape, South Africa
Business Writer
Woodbridge InternationalBusiness Writer
Jul. 2021 - Feb. 2023Cape Town, Western Cape, South Africa
Logistics and Purchasing Manager
SPAR Mahe Island Trading (Pty) Ltd Logistics and Purchasing Manager
Aug. 2020 - Mar. 2021South AfricaManage daily logistics operations at Durban office while overseeing South Africa purchases and logistics for Seychelles based Spar Eden Island. Process air/sea freight orders from Joburg and Durban including negotiating with suppliers to dispatch orders, organising delivery transportation to freight points, filing relevant documentation, coordinating with shipping agent in Seychelles, and updating orders on Spar’s Sigma online order management system. Examine cargo loading processes at warehouses and Spar KZN Distribution Centre to ensure conformity with regulatory standards and arrange health inspections for reefer shipments before authorising dispatch of shipment. ● Succeeded in maintaining up to date records of inventory in Seychelles and supplier invoices through keeping close liaison with Financial Controller in Seychelles. ● Championed effective management of financial operations by accurately maintaining financial records alongside Durban office Accountant and negotiating feasible payment plans with suppliers.
Executive Editor and Business Editor
SEALife Magazine - division of TODAY Publishers (Seychelles) Executive Editor and Business Editor
Jun. 2018 - Jun. 2020SeychellesEnvisioned magazine concepts formulated angles for article and features and engaged with designers and writers to strategise content and layout. Wrote and assigned stories and features to internal writers and freelancers and edited articles. Coordinated with Graphics Department in finalising designs and adverts layout and monitored printers to assure high quality standard in publication copies. Outlined advertising, subscription, and sales models to ensure revenue generation, negotiated long-term sales and advertising contracts, and maintained close professional relationships with advertising clients through arranging regular meetings. Represented magazine at important conferences and publication events. ● Maintained magazine websites and managed social media accounts using uniform brand guidelines. ● Contributed to TODAY Publishers’ attainment of ‘Media House of the Year’ award for two consecutive years. ● Commended by President of Seychelles for outstanding contribution to Seychelles society through work at TODAY Publishers. Wrote and formulated ideas for content under Business Section of the newspaper, and supervised news article submissions by section journalists. Arranged weekly business profile interview with prominent or upcoming businesspersons and prepared article contributions through editing/proofing all material under Business Section before approving final prints. Forged long-term connections with business community members and news sources. Attended business events, conferences, and trade fairs to stay abreast with developments in the business community and assembled accurate reports of events for publication in the newspaper. ● Completed regular hard news and exclusive breaking story articles. ● Served in the management team of TODAY Publishers.
Account Executive
MDOT Design StudioAccount Executive
Jun. 2017 - Jan. 2018Cape Town Area, South AfricaDeveloped copy material for advertisements such as headlines, press communications, and advertorials on behalf of major clients like Discovery, Standard Bank, and Rand Mutual Assurance. Proofed final content and designs to confirm compliance with studio standards and client requirements. Communicated with media houses to negotiate best media coverage for client material. Aided Account Managers in administering client portfolios, maintained close contact with clients to ascertain their needs and address raised issues, and contributed to clients’ brand development. Scripted copy/design instruction memos using Chase to design studio on behalf of clients. ● Accomplished high client retention rates due to involved and reassuring account management approach. ● Secured major advertising contracts with leading brands as part of sales generation team.
Marketing and Communications Officer
Centre For Rehabilitation of Wildlife (CROW)Marketing and Communications Officer
Sep. 2016 - Feb. 2017Yellowwood Park, KwaZulu-Natal• Raise awareness and build the organisation’s brand, image and reputation by developing and implementing the organisation’s marketing and communication strategies, policies and processes; • Work closely with CROW’s Director and CROW’s Fundraiser and initiate, plan and deliver the organisation’s marketing, PR and fundraising events and campaigns; • Plan and oversee the organisations Environmental Awareness Programme by contacting special interest groups/corporates, conducting educational tours and delivering presentations; • Write and assist with the design of the organisation’s marketing materials and quarterly newsletters • Update and monitor the organisation’s website, Social Media accounts; • Update and maintain the organisation’s communication database; • Assist the Director with media relation activities, including the writing of press releases and pitching news worthy stories from CROW to the media; • Provide administrative support to the Director.
Operations Managaer
Expologics (Pty) LtdOperations Managaer
Jun. 2015 - Apr. 2016Oversaw operational activities related to distributing products to World Vision offices across Africa, directed office administration, and administered warehouse staff and processes. Supervised process of offloading cargo for redistribution into warehouses and maintained stock records for accounting to US Government for products within organisation’s custody. Controlled cargo delivery logistics including evaluating transportation options, negotiated rates with shipping companies, and organised trucks for cross-border shipments. Tracked cargo while maintaining close contact with shippers and clearing/forwarding agents and utilized Transporter Delivery Notes system to record deliveries. ● Served as direct Liaison Officer for US Embassy and regional World Vision offices across Africa. ● Succeeded in berth planning for new vessel as part of shipboard working group. ● Distributed 500K metric tonnes of products/cargo using trucks to multiple destinations across Africa.
Radio in-put journalist
South African Broadcasting Corporation (SABC)Radio in-put journalist
Apr. 2014 - May. 2014KwaZulu-Natal (SABC Regional Durban)Employed specifically for covering the 2014 general elections I was deployed to Pietermaritzburg, Ixopo, Underberg, Richmond and Bulwer over the elections. I initiated and covered stories, providing quality script and voice-overs to air on radio. I was responsible for packaging stories for current affair programmes and news bulletins for English and Afrikaans radio stations. I did live cross-overs during the election period to various radio stations.
Journalist - Reporter
Caxton Community NewspapersJournalist - Reporter
Apr. 2013 - Jun. 2015Doonside, Kwazulu-NatalAuthored current news, features, and advertorials articles in both English and Afrikaans for print newspaper and online-based edition. Collaborated with Editor and design team to formulate layout design for features pages and took charge of assembling special newspaper supplements covering noteworthy events such as Comrades Marathon. Met with clients to obtain information for editorials and photography and employed social media to communicate with customers in real time. ● Spearheaded liaison with internal sales departments to strategise proposal for enhancing sales/revenue from features section. ● Generated breaking news before other local news outlets and consistently secured exclusive interviews with leading personalities. ● Credited for achieving revenue targets as part of sales generation team at Caxton.
Account Executive
Full Circle CommunicationsAccount Executive
Nov. 2011 - Mar. 2013Kloof, Kwazulu-NatalPresided over Full Circle quarterly magazines, survey publications, and News Boards including directing concept development, outlining article/design ideas, and checking all content before final publication. Gathered internal news bulletins for clients, organized interviews with clients, and captured accompaniment photographs. Attended special functions to document notable activities for inclusion in news stories and to obtain photographs. Upheld regular contact with upper management to receive strategic directions and to communicate progress reports. ● Executed client communication strategies and met objectives for each quarter. ● Successfully covered important corporate events in publications.

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