Liam Scannell

Creative Lead

DirectorMarketingProducerDirector of Photography📝 Influencer or BloggerC-level ExecutiveFilm Editor🐦 DesignPhotographerScreenwriterEntertainmentBrand Marketing ManagerContent ManagerEmail Marketing ManagerVoice OverCreative ProducerVideo EditorArt ProducerCopywritingCopywriterContent WriterEditorArt Director

I am an experienced Creative Lead with over 10 years in visual identity design, dedicated to crafting intelligent, engaging content that captivates audiences and strengthens brand presence. My background spans visual design, photography, videography, animation, and video editing — enabling me to bring ideas to life across multiple channels. I work closely with marketing, operational, and executive teams to conceptualize and deliver impactful creative solutions for campaigns, website content, and beyond. I also oversee organic and paid social media, email marketing design, brand development, photoshoots, videoshoots, and signage. As a versatile content creator, I’ve collaborated with diverse businesses across various industries, producing high-quality, innovative work that aligns with each brand’s unique vision and values. I thrive on research and sketching, always seeking the most effective visual approaches for each project. I’m constantly inspired by fellow creatives and stay up to date with the latest trends in logo design, brand identity, and visual communication. My portfolio highlights a range of successful projects and the tangible results they’ve achieved. You can explore my work and get a feel for my creative approach on Behance and Instagram. I am committed to pushing creative boundaries and ensuring every piece of content not only stands out but genuinely resonates with its audience.

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Work Background

Creative Lead

SISU Aesthetic ClinicCreative Lead

Apr. 2018WorldwideAs the Creative Lead at Sisu Clinic, I work closely with our Marketing, Operational, and Executive teams to develop creative solutions that elevate our brand and drive results. My role involves overseeing and executing a wide range of creative projects across various channels to enhance our brand’s presence and engage our audience. Key Responsibilities and Achievements: • Creative Strategy & Direction: Lead the creative vision for campaigns and web projects, aligning with brand goals and positioning. • Brand Development: Propel brand growth through innovative design, storytelling, and strategic outreach. • Art Direction & Design: Guide creative processes from concept to execution for organic social, email marketing, OOH, PR creative, and publications. • Content Creation: Produce high-quality photoshoots, videoshoots, and visual content for both paid and organic channels, delivering engaging narratives. • Digital & Social Media: Manage paid and organic social campaigns, leveraging data to optimize performance and engagement. • Cross-Functional Collaboration: Partner with internal teams, freelancers, and agencies to ensure cohesive and integrated marketing efforts. • UI/UX & Web Development: Create wireframes and collaborate on website improvements to ensure a user experience that aligns with our brand identity. • Team Leadership: Lead and mentor creative teams, including freelancers and agencies, fostering a collaborative and innovative environment. Tools & Platforms: • Proficient in tools such as Adobe Creative Suite, Figma/Figma Jam, Canto, Final Cut Pro, Phorest, and Slack to enhance creative workflows and productivity. I am passionate about driving creative excellence and ensuring our brand remains at the forefront of the aesthetic industry.

Social Media Manager & Content Creator

Bacton | Mason, Deep South, Tiptop, Bowery & MoreSocial Media Manager & Content Creator

Apr. 2017 - Apr. 2018CorkI created any visual design, videography content or photography required to be taken for Mason & Deep South + More social media accounts.

Art Director

Mosaic MediaArt Director

Mar. 2013IrelandFreelance Content Creator for... - Mr Cian Twomey (2013) - Signature (2013) - Savoy - Cork (2013) - MyHouse Nightclub (2013) - Beta - Nightclub (2013) - The Holy Cow - Pub (2013) - Corcaigh Shore (2013) - HiStyle - Photographer (2014) - Caseys Furniture (2014) - The QT - Promotor (2014) - Togher Boxing Club (2014) - Simon Zebo - Filmed Interview (2014) - UCC Ball Events - Photographer (2014) - Oktoberfest Photography (2015) - Various Charity Events - Photographer (2015) - Lockdown Models - Photographer (2015) - Joe's & Bro's - Restaurant (2018) - Sean Ring Hairdressing - Content Creator (2018) - One Life Fitness (2019) - Limelight (2019) - Covid19 Promotional Awareness Group HSE - Content Creator (2020) - Kiwi Cutz - Content Creator (2020 - Present) - VIV "Vitals In View" - Creative (2020 - 2021)

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