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Work Background
Alex Sand LLCDigital Marketing Manager
Jan. 2024Portland, Oregon, United States-End-to-end digital marketing services for realtors, including branding, social media strategy, content creation, graphic design, and video editing, ensuring cohesive and impactful online presence
-Managed multiple client projects simultaneously, keeping deliverables on time and on budget while aligning with each client’s unique brand identity and business goals
Alex Sand StudioInterior Designer
Feb. 2022 - Jul. 2024Portland, Oregon, United States-Led the creation and execution of design concepts, managing multiple projects simultaneously from initial vision to final installation while ensuring alignment with client goals and budgets
-Oversaw vendor communications, procurement, and scheduling to keep projects on time and within budget, proactively resolving challenges to maintain workflow efficiency
Windermere Realty TrustSmall Business Owner, Broker
Jan. 2020Portland, Oregon Area-Ranked in top 2% of agents, consistently producing $10M-$11M annual sales volume
-Managed multiple real estate projects simultaneously, collaborating with stakeholders, contractors, and vendors to ensure timely and budget optimized project completion
-Coordinated marketing initiatives, creating targeted campaigns across multiple channels that aligned with business goals and increased lead generation and sales
-Developed and optimized social media strategy — averaging an engagement rate of 3.5% and increasing following 2x
-Leveraged CRM tools and email automation platforms to segment audiences and automate campaign workflows — growing list 9.7x
Windermere Realty TrustProject + Marketing Manager, Broker
Feb. 2016 - Jan. 2020Portland, Oregon Area-Supported team to achieve annual sales volume of $63M, +7% increase YoY
-Managed all social media channels for the team
-Prepared weekly and monthly performance reports for brokerage leadership, highlighting key metrics, and informing next steps
-Organized regular check-ins with team members to ensure knowledge sharing, process improvements and alignment across projects
KrogerBuyer - Home Electronics and Wearable Technology
Dec. 2014 - Feb. 2016Portland, Oregon Area-Led category volume of $56M, increasing sales +$7.1M/+14.5% YoY
-Directed purchasing, strategic assortment planning, trend analysis, competitor research and vendor negotiations
-Worked cross functionally with advertising, product development, design and merchandise planning teams
The RealWedding Planner
Feb. 2014 - Jun. 2016Portland, Oregon, United States-Led planning and execution of weddings, managing budgets, timelines, and on-site operations
-Juggled complex logistics and competing priorities while maintaining a seamless client experience
KrogerAssistant Merchandise Planner - Accessories
Sep. 2013 - Dec. 2014Portland, oregon-Supported category volume of $33M, increasing sales $3.7M/+12.6% YoY
-Collaborated with globally recognized retail brands to ensure seamless inventory planning and category performance
-Partnered with cross-functional teams across buying, advertising and design departments to ensure accurate and timely product allocation in alignment with business objectives
KrogerAssistant Buyer - Toys - Girl/Activity
Jul. 2011 - Sep. 2013Portland, Oregon Area-Conducted trend forecasting and competitor research to curate product assortments, ensuring alignment with market demands
-Negotiated pricing and terms with vendors to achieve more favorable margins
-Planned and executed print and digital advertising campaigns to drive sales and profitability
KrogerRetail Buying Intern - Domestics Category
Jun. 2010 - Sep. 2010Portland, Oregon Area-Assisted with product merchandising strategies, ensuring alignment with consumer trends and market demands
-Collaborated cross-functionally to ensure the successful rollout of merchandising strategies across multiple locations.
lucy activewearSales Associate
Jun. 2009 - May. 2010Tigard, Oregon-Consistently achieved highest dollar volume sales among store employees
-Designed merchandising displays in alignment with corporate brand guidelines
Enoteca Wine BarWine Sales Specialist
Oct. 2008 - Jun. 2011Corvallis, Oregon, United States-Responsible for wine sales, customer service, education and inventory at busy and fast-paced wine establishment.
Aveda Institute PortlandLead Retail Associate
Sep. 2007 - Sep. 2008Portland, Oregon Area-Promoted to Lead Retail Associate within six months of employment
-Drove product sales through consultative selling techniques
University of Oregon School of LawSenior Help Desk Technician
Nov. 2005 - Jun. 2007Eugene, Oregon Area-Promoted to Senior role within 4 months of employment
-Delivered exceptional technical support to law students
-Developed innovative solutions to technical problems with no established "blueprint"
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