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Work Background
Crafted - Content CreationOwner
Jun. 2024London Area, United Kingdom
People's PartnershipSocial Media Lead
Mar. 2024Crawley, England, United Kingdom
OLIVER AgencySocial Media and Digital Lead - Danone, Evian, Kelly Deli (UK and Global)
Mar. 2022 - Dec. 2023London, England, United Kingdom
PhD NutritionContent Manager
Mar. 2021 - Mar. 2022London, England, United Kingdom
OLIVER AgencyCommunity and Content Manager for UStudio (Unilever)
Jun. 2020 - Mar. 2021London, England, United Kingdom
White StuffSocial Media Marketing Manager
Oct. 2019 - Jun. 2020London, United Kingdom
Red BullSocial Media Marketing Specialist
May. 2019 - Oct. 2019London, United KingdomKey responsibilities: -To grow engagement on Red Bull’s social channels by managing a daily content calendar supported by ad hoc social campaigns. - To create, project manage and execute social engagement campaigns for Red Bull UK’s marketing projects and events including Red Bull Hardline, Red Bull Project Pro, Red Bull Soap Box Race & the Red Bull Editions product launch and many more additional events and athlete activations. - To conceive, implement and execute social content strategies for Red Bull’s live events. - To launch new content verticals and grow audiences on redbull.co.uk -To manage Red Bull UK’s Instagram, Twitter, and Facebook audiences and communities across adventure, Motorsports, Bike, and Fitness -To produce analytics reports for the UK's website and social channels. -To produce creative strategies and content to promote Red Bull across social channels
variousFreelance Marketing, Events, Social Media Manager
Jul. 2017 - May. 2019AustraliaI have been working as a freelance marketing, events, and social media consultant for a variety of companies. I’ve worked with companies within a variety of industries such as health and fitness, Beauty, and construction. Projects can vary but cover the below: • Creating, Implementing, assisting with marketing activities for instore merchandise. • Creating, implementing, assisting with ecommerce activity and retailers. • liaising with third party clients, members, or stakeholders. • Creating, implementing, social media campaigns, creative and analysis.
• Experience of social media, CRM, websites (mailchimp/wordpress/mindbody).
• Brand & commercial responsibility for planning and delivering awareness/trade/KPIs • Management of a social media accounts – creation, implementation, analysis • Road-mapping of marketing plans for a year-round calendar. • Greet patients, create patient files for new attendees and update any details on existing patient records.
• Processing payments for privately paying patients, and creating, sending and finalising any invoices for insurance.
• CRM – Mailings creation and analysis.
• Website maintenance, content creation, and CRM. - Creation of unique content across a variety of sectors, tone, and brand voice. • Assistant and creation of 360 marketing campaigns
• Use of Google Analytics, Sproutsocial, Emagine, Echo, Eloqua, Wordpress, Photoshop
MyproteinFreelance Writer
May. 2016Freelance fitness, health and workout writer • Developing and writing engaging content for MyProtein The zone audience
• Provide content for the website, Twitter, and Facebook
• Use of Hootsuite, Wordpress, and social sites to promote content
• Qualified Level 2 Fitness Instructor and Level 3 personal trainer
Amy SmithFreelance Content Creator
May. 2015 - Jun. 2024London, United KingdomOver the last 9 years I have been creating social and digital first content for various brands as well as my own channels. Staying up to date with latest trends and generating content to fit client briefs working with brands such as My Protein, Red Bull, Curvy Kate, Bravissamo, Cow & Gate, Estrid, Dermalogica, Frank body, Tutti Rouge, Lemonade Dolls, and many more. • Developing engaging content, for the brands' social media channels and specific audience • The main provider of content on the blog, Twitter, Facebook and Instagram
• Tracking all traffic and social media reach via analytic's • Use of Adobe creative suite, capcut, canva, in app editing, photography, videography
• Use of Google Analytics, Hootsuite, Wordpress, Photoshop
• Qualified Level 2 Fitness Instructor and Level 3 personal trainerI
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