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Work Background
Managing Director
ZF GroupManaging Director
Jul. 2024South AfricaStill in current position but a more expansive role. Taking over Africa
Managing Director
ZF GroupManaging Director
Mar. 2024South Africa
Executive Director / Business Line Leader EMEA Braking
DRiV IncorporatedExecutive Director / Business Line Leader EMEA Braking
Nov. 2021 - Dec. 2023United Kingdom■ MD for Sub-Saharan Africa till Nov 2021, promoted to EMEA Business Line Leader (Ferodo Brakes) • Automotive brake pad specialists (cars, trucks, mountain bikes & racing cars) • Controlling manufacturing plant in Czech Republic & product management team in Italy • Collaborating & accelerating engineering output for UK, Spain & Czech Republic • Directing marketing initiatives via Belgium ■ People Management • Leading & guiding 24 heads of business (600+ indirect) - sales, supply chain, HR, marketing, product managers & finance • 360 strategy development & execution, business planning, brand shaping • Regular review of KPI & scorecard - aligning business expectations • Hands-on leadership, removes barriers to delivery, creates & embeds ownership culture, drives elevated service levels • Shaping internal equity, diversity & inclusion ■ Fiscal Management • P&L ownership for Ferodo brand, controlling & directing €270m revenue • Cost & expenditure overview & management • Commercial team collaboration to set yearly budgets • Forecasting & sales analysis, with initiatives to narrow gaps between forecast & actuals • As a board member (holding company) - leading financial consolidation programme, improving relationships with banking partners ■ Operational Leadership • Supplier Management - secured competitive PSL (flexing negotiation power) • Sales - control of retailer distribution & franchise model, mapping & execution of B2B & B2C sales channels • Research & Development - shaping integration of mountain bike product, working with R&D • Internal communication driver between divisions ■ Achievements • Took sub-Saharan division from in crisis to 16% growth in 2021 • With Head of HR, rolled out 2020 headcount restructure & furlough rollout • Project managed closure of African manufacturing plant, relocated to Czech Republic • Strengthened relationships with banking partners • Identified & rolled out, growth synergies between distribution centre & manufacturing plants
Managing Director
DRiV IncorporatedManaging Director
Jan. 2020 - Nov. 2021
Automotive Franchise Owner
Midas RetailAutomotive Franchise Owner
May. 2017 - Dec. 2019Pretoria Area, South Africa■ Entered private sector & bought dealership & workshop (aftermarket automotive parts) • Restructured all internal processes & workflows, accelerated sales strategy, reformulated & embedded franchise vision & unified workforce ■ Achievements • Doubled turnover within first year & sold the business for a substantive profit
Franchise Director
Motus Aftermarket Parts Franchise Director
May. 2014 - Apr. 2017Johannesburg Area, South Africa■ Career Trajectory • Sales manager to sales director in 2009 - £130mill portfolio & 300 sales staff • Franchise director in 2013 - responsible for 400 franchises • Group franchise & technical director remit in 2014 (710 franchises split across workshops/bodyshops & retailers) within Sub-Saharan Africa ■ Leadership | People Management • Led, guided & mentored 37 direct reports (300+ indirect), build & develop franchisee network • Conducted regular meetings to determine challenges, formulate improved support for franchises & drive sales • Celebrated successes & build a highly capable internal talent pool ■ Franchise Management (310 retail stores & 400 workshops/bodyshop) • Championed strategic development of each franchise brand with provision of business & fiscal support, from restructure to formulating improved internal workflows & processes • Delivered sales, product & technical training • Embedded corporate identity & monitored franchise contractual agreements • Unified head office & franchisee relationships • Extensive fiscal overview & discussion with franchisees, determining initiatives on meeting budget expectations, route to market, price points, headcount management • Authorised all marketing collateral based on franchise demographic & target market • Formulated & rollout out training programmes across franchise network • Delivered & onboarded franchisees with expected yearly budget ■ Achievements • Spearheaded & led the conceptualisation & delivery of a new technical division responsible for supporting technical competence for all franchisees • Achieved 40% revenue growth in 4 years • Maintained high level of corporate identity and initiated a brand refresh • Developed strong relationships with franchisees to ensure increased revenue and budgets achieved • Implemented turnaround strategies with substantive positive impact across the business • Active contributor to EXCO (executive committee), comfortable operating at C-Suite/board level
Sales Director
Motus Aftermarket Parts Sales Director
Jul. 2008 - Apr. 2014South AfricaResponsible for sales of wholesale distribution division across Southern Africa
Marketing Manager
Bosch AfricaMarketing Manager
Mar. 2004 - Jun. 2008South Africa• Enjoyed numerous promotions from product manager to key account manager and then sales & marketing manager in 2004 • Led & executed all marketing product range campaigns as per directive from Bosch Germany & significantly increased product ranges • Controlled divisional & commercial budgets - from strategy to implementation, driving delivery & analysis of product segment achievements, areas of concern, pricing strategy etc • Developed aftermarket wholesaler networks in order to increase revenue generation • Solidified relationships with OEMs that fitted Bosch products • Spearheaded expansion & brand development of diagnostics range • Championed strategic development of the Bosch Car Service & Diesel Centre workshop concepts
Product & Key Account Manager
Bosch AfricaProduct & Key Account Manager
Jul. 1998 - Mar. 2004South Africa

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