Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app
Work Background
The Ricciardi GroupArt Director
Jun. 2024
Meredith CorporationGroup Design Director
Jan. 2012 - Jan. 2022Allrecipes, EatingWell, Health, Rachael Ray Every Day, and Sweet July
RodaleWomen's Group, Creative Director of Advertising
Jan. 2009 - Jan. 2012New YorkCREATIVE DIRECTOR OF ADVERTISING Women’s Health, Prevention, and Organic Gardening > Redesigned all creative (sales materials; sell sheets, presentations, invitations, event collateral, issue mailers, in-book pages, and marketing campaigns) for the sales, marketing, and interactive departments of Women’s Health magazine, Prevention magazine, Organic Gardening magazine > Collaborate with marketing departments to execute multiple integrated programs for clients including Neutrogena and RoC. Elements include a customized microsite with personalized videos, blogs, and rich media ads, and in-book advertorials featuring a custom photo shoot > Price out projects and oversee production as well as create and maintain project time lines and budgets > Hire, art direct, and manage art department staff, including a two Senior Designers and multiple Freelance Designers > Manage workflow of art department, including delegation of projects to staff designers and hiring of freelancers > Art direction of microsites, original creation of banner ads and online artwork for internal and external clients > Design of comps, merchandising and marketing materials across all three brands
Waverly & Co. DesignCreative Director
Jan. 2008
RodaleArt Director
Jan. 2007 - Jan. 2009> Conceptualized and designed print and online components for all Women’s Health signature events, including customized online microsites and rich media ads, in-book promotional advertisements and event signage and collateral > Collaborated with marketing staff to help develop integrated print and online advertorial ideas, including high impact units, and customized photo shoots > Oversaw production, color correcting and retouching of all projects and in-book sections > Supervised a Senior Designer and Freelance Designer
Condé NastArt Director
Jan. 2006 - Jan. 2007> Collaborated with the creative team of directors, designers, and copy writers to develop the creative strategy, brand development, and visual design for in-house design department, GQ Design Group > Secured photographers, stylists, and photo retouchers for special advertising section photo shoots; including Ben Watts, Nigel Barker and Michael Muller, for clients such as Sean John, Beefeater, Pierre Cardin, and Moët & Chandon > Supervised team of five, including two Senior Designers, a Studio Coordinator, and two Freelance Designers
Intch is a Professional Networking App for the Future of WorkSee more people like Alyssa on Intch
300k+ people
130+ countries
AI matching
Get Intch if you'd like to
499658 people
15
Lead Software Engineer @ Codename: Magnolia
21
Visual Designer
19
board member @ American Eagle Outfitters Factory
123346 people
21
Visual Designer
19
Marketing Creative Director
49
Lead Designer @ Design Fox