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Work Background
Grail TalentTalent Manager
Sep. 2024
BedJetInfluencer, Affiliate, and Partnership Manager
May. 2024 - Mar. 2025Newport, Rhode Island, United States
UnionBrandsHead of Brand Strategy & Influencer Marketing
Apr. 2021 - Jan. 2024
SUMR BrandsBrand Strategy Manager
Mar. 2020 - Apr. 2021Woonsocket, RI
SUMR BrandsDigital Engagement Manager
Sep. 2017 - Mar. 2020Woonsocket, RI
CYBEXSpecialist Community Management
Mar. 2016 - Aug. 2017Boston, Massachusetts- Creation of social content calendar.
- Publish daily posts on all social media channels via Facebook, Social Bakers Builder, and other tools if they are available.
- Daily monitoring of social channels.
- Using Facebook Insights, Social Bakers Analytics, Brandwatch and other tools to track and report key social channel analytics as well as any social influencers or social PR.
- Determine productivity and effectiveness of content deployed and report it internally.
- Social customer support answered in a timely manner.
- Keep track of and respond to all Marketing emails coming through from brands websites and communicate to the Marketing team.
- Collaboration with local or global agencies to create and execute Facebook Ad strategies.
- Comfortable using Facebook, Twitter, Instagram, Instagram Stories and Snapchat as well as any LIVE options they may have.
- Monitoring online competitors presence/perceptions, researching new blogs and channels for relevance/trends while maintaining posting schedule.
- Review new technologies and keep the organization at the forefront of developments in social media.
- Building productive relationships with key retailers and influencers along-side the sales, marketing and PR teams.
- Ability to adapt and learn quickly.
- Comfortable wearing different hats if needed.
- Contribute to creative brainstorming for key communications projects.
- Collaboration and weekly communication with headquarters in Germany.
- Nationwide travel and some International travel to attend expos and events.
- Report to Marketing Managers and Director of Marketing.
GB / GoodbabyMarketing Communications Coordinator
Jun. 2015 - Mar. 2016Boston, MassachusettsSupports the Director of Marketing Communications, Marketing Communications Managers, and partners with product marketing teams to develop and implement tactical marketing communication projects, including; sales tools, marketing collateral, advertisements, tradeshow booths, websites, social media campaigns, and training materials.
Panera BreadCatering Sales Manager
Jan. 2015 - Jun. 2015Franklin, MaClient and new customer follow up, confirmation calls, managing payroll, E-Mail correspondence, and prospecting new business leads.
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