Ana Popović

Head of marketing @Adriagate

UX/UI DesignerProduct DesignerGraphic Designer🐦 DesignBrand DesignerSMM ManagerEmail Marketing ManagerDigital Ads ManagerMarketing DirectorMarketingCreative ProducerCopywriterBrand Marketing ManagerCommunications ManagerContent Manager

Ana Popović is a dynamic Head of Marketing in a tourism company, with over a decade of experience in digital marketing, brand strategy, and the travel industry. She leads strategic and innovative campaigns that have significantly strengthened brand visibility and market performance across Europe. Ana is an exceptional content creator, known for her strong creative abilities and sharp sense of storytelling. She specializes in Canva, producing high-quality visuals and promotional materials that align with modern trends in tourism and digital advertising. She regularly writes and edits blog content, manages social media communication, and creates SEO-optimized copy. She is particularly focused on user experience (UX) on websites, actively contributing to content creation, information architecture, and user flows to increase engagement and drive conversions. Renowned for her data-driven approach, Ana combines analytical thinking with creative vision, making her a key player in promoting travel destinations and building strong brand identities.

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