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Work Background
Thornbury Nursing ServicesSales Manager (Fractional - Temporary Contract)
Nov. 2023 - Jun. 2024Bristol, England, United KingdomHead of New Business Unit - Healthcare In my most recent role, I was responsible for launching and establishing a new business unit in the healthcare sector. My primary focus was on developing and executing comprehensive marketing and sales strategies to drive growth and market penetration. Key achievements include: Marketing Strategy, Crafted and implemented a robust marketing plan that enhanced brand visibility and positioned the new unit as a leader in the healthcare market. Utilised digital marketing, content creation, and targeted campaigns to generate high-quality leads and increase customer engagement. Sales Strategy, Developed a strategic sales approach that identified key market opportunities and established a strong sales pipeline. Business Development, Identified and capitalised on new business opportunities within the healthcare industry. Built strategic partnerships with key stakeholders, expanding the unit's market reach and creating a solid foundation for sustained growth. Team Leadership, Assembled and mentored a high-performing team members providing training and support to ensure the successful execution of marketing and sales initiatives. This role allowed me to leverage my extensive experience in sales and marketing to drive the successful launch and growth of a new business unit, demonstrating my ability to deliver transformative results in a very competitive industry.
Various CompaniesFractional Sales & Marketing Consultant | Jan 2023 – Present
Jan. 2023United KingdomDesigned and implemented sales and marketing strategies for multiple businesses across industries. - Guided in-house teams on consultative sales techniques, pipeline management, and lead nurturing. - Built customer profiling processes and campaign workflows in HubSpot, enhancing lead conversion. - Supported B2C and B2B businesses in implementing structured sales processes, targets, and reporting. - Led strategic market entry initiatives, optimising routes to market and revenue opportunities. - Developed frameworks for integrating marketing automation and CRM with sales processes to improve visibility, engagement, and sales outcomes.
Safety Testing GroupSales Director
Feb. 2016 - Feb. 2023Greater Bristol Area, United KingdomManaged 1,500+ client accounts, ensuring high levels of retention and satisfaction. - Directed consultative sales campaigns, prospecting strategies, and account management, improving pipeline conversion. - Integrated digital marketing initiatives (SEO, content, campaigns) with sales strategy to increase lead generation. – Recruited, mentored and managed a high-performing team, implementing structured reporting and analytics. - Developed strategic partnerships to drive revenue growth and strengthen market positioning.
Various software companies including EMS, CM2000, Panztel, EzitrackerBusiness Development Manager - Fractional Contract
May. 2012 - Dec. 2014Highly experienced with a consultative approach advising and assisting Facilities Management Services on how to improve efficiency, deliver high standards and guarantee compliance in line with Service Level Agreements. Ensuring that an investment in monitoring technology provides excellent return on investment and outstanding benefits from day one. One solution does not fit all, therefore understanding a business is absolutely key in making sure investment is made in the right technology and that a monitoring solution does exactly what it is required to do.
Innovise plcHead of Sales
Jan. 2009 - Jan. 2012NationalManaged Sales and Marketing Teams to deliver customer-centric sales and growth strategies, increasing client acquisition and retention. - Implemented consultative sales approach, aligning marketing efforts to optimise pipeline performance. - Oversaw sales analytics and reporting to drive performance improvement and business growth. - Designed strategies to enhance customer journey experience and strengthen brand positioning.
ISYS Workforce SolutionsHead of Sales
Jan. 2007 - Jan. 2009Swindon, England, United KingdomTransformed sales operations with results-driven, consultative approaches, focusing on client outcomes. - Led rebranding initiatives, improving market share and customer engagement. - Identified and executed new business opportunities, contributing to measurable growth.
Stanley Security Solutions - Business Software Solutions, Security and Workforce ManagementSales Manager
Aug. 2005 - Jun. 2007Swindon, England, United KingdomDelivered CCTV and integrated security solutions to corporate clients, consistently exceeding targets. - Built strong relationships with key decision-makers, delivering customised consultative proposals. - Drove business growth and market expansion through strategic client acquisition initiatives.
ALHCOBusiness Development Manager
Jan. 2001 - Jan. 2005City Of Bristol, England, United KingdomDeveloped and executed strategies for new market opportunities and revenue growth. - Designed client acquisition campaigns, increasing brand visibility and market penetration. - Built long-term client relationships and ensured continuous service excellence.
Active QuotesOperations Manager
Jan. 2000 - Jan. 2002
NHSNursing
Jan. 1995 - Jan. 2000VariousRoles within UBHT and Frenchay Health Authourity Opthalmic and General Nursing Neuro Theatres Accident and Emergency Depts Out Patients Wards
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