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Work Background
Associate Professor of Management
Missouri State UniversityAssociate Professor of Management
Aug. 2022Springfield, Missouri Area
Founder + Publisher
Miss Ya Blue!, The Online Magazine of Houston Oilers NostalgiaFounder + Publisher
May. 2020
President
Long Ball CityPresident
Jun. 2017Creating merchandise that celebrates the most exciting play in sports: the home run!
Assistant Professor
Missouri State UniversityAssistant Professor
Aug. 2016 - Aug. 2022Springfield, Missouri AreaTenured & promoted
Director of Strategy & Systems
Red Herring Innovation & DesignDirector of Strategy & Systems
Mar. 2015 - Mar. 2016Greater Nashville Areahttps://redherringinc.com/ We teach our clients how to compete on unique perspective (how they see what they do), unique education (how they know what they do) and unique experience (how they deliver what they do) and over time they tell us they are better known, better understood and recognized for the unique value they deliver.
Associate Professor
Stetson UniversityAssociate Professor
Aug. 2013 - Aug. 2016Deland, Florida
President
Red Seat StrategyPresident
Mar. 2010Springfield, Missouri AreaRed Seat Strategy helps sport properties and brands with sponsorship activation and integration. We also help small businesses and franchisees improve marketing strategies. We are also the parent company of Long Ball City and Miss Ya Blue! Online Magazine.
Co-Founder/Editor-in-Chief
Journal of Sport Administration & SupervisionCo-Founder/Editor-in-Chief
Apr. 2006 - Aug. 2012Now Journal of Applied Sport Management, an official publication of the Southern Sport Management Association (http://js.sagamorepub.com/jasm) Vision To be a distinctive open-access research outlet that impacts the sport industry through a phenomenological approach to academic knowledge. Mission To develop, advance, disseminate, promote, & preserve knowledge within the academic discipline of sport management by providing an outlet that is both grounded in academic theory & driven by the needs of practitioners & the environment of the sport industry.
Director of Communications
Tennsight MarketingDirector of Communications
Jul. 2005 - Aug. 2010Tennsight uses synergy of innovative research & information for discovery of insight that helps bring improvement & excellence to consumer experiences. As a result, customer relationships improve for properties & sponsors, and quality of life is enhanced for customers. Our Vision: To provide insight for our clients & their sponsors utilizing research to support improvement & excellence, leading to enhanced consumer experiences that synergetically become profitable & improve quality of life. Our Mission: Tennsight will provide innovative marketing solutions that allow our clients to improve operations & strengthen relationships with customers & sponsors through practices that are more customer-centric & allow them to better connect to customers. These solutions will be driven by highly interactive relationships with clients & culture of collaboration between industrial & academic expertise in professional services, marketing research, & communications within our organization.
Associate Professor
Missouri State UniversityAssociate Professor
Aug. 2004 - Jul. 2013Springfield Area, Missouri• Tenured & promoted to associate professor, 2009 • Developed new undergraduate courses in sport management, event management, & sponsorships • Developed contacts with professionals at sport management agencies • Taught in joint degree program with Liaoning Normal University in Dalian, China (Spring 2007, Spring 2008, Spring 2009, Spring 2012) • Partnered with Missouri State Athletics to create Living OUR Legacy Game, an annual marquee event for the varsity men's soccer team (see "Projects" section) • Partnered with varsity men's soccer team to develop Bowling With Bears, the program's annual spring fundraising bowling event/silent auction (see "Projects" section) • Established Create-A-Wrestler, an annual cumulative course project event in which students create and bring to life a professional wrestling character within given parameters and assigned variables (see "Projects" section) Courses Taught (all undergraduate) • Organizational Behavior • Managing the Sport Enterprise • Managing Events in Entertainment & Sport • Sponsorships in Entertainment & Sport • Strategic Management
Director of Communications
Sport Insight GroupDirector of Communications
Apr. 2003 - Jul. 2005
Assistant Professor
Clemson UniversityAssistant Professor
Aug. 2001 - Aug. 2004
Assistant Professor
Winthrop UniversityAssistant Professor
Aug. 1999 - Aug. 2004
Visiting Instructor
University of Southern MississippiVisiting Instructor
Aug. 1998 - Aug. 1999
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