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Work Background
Punto 99Creative Director
Mar. 2024 - May. 2025Responsible for managing the biggest team in the office, including graphic designers, copywriters, producers, content creators, motion artists, and account executives. Brands handled include Citroën, Hino, Banco Internacional, Sukasa, Fybeca, KFC, and Metrofraternidad. Recognized as one of the 200 best artists in Lürzer’s Archive. Developing a new way of advertising in Ecuador.
Media.MonksCreative Team Lead
Jul. 2022 - Mar. 2024Bogotá, Capital District, ColombiaAs the leader of the design team, I oversee the creative direction and delivery processes for globally recognized brands including Corona and Budweiser. My role encompasses driving innovative design strategies and ensuring top-tier execution to meet and exceed client expectations.
Trade ECCreative Director Web3
May. 2022 - Jul. 2022EcuadorShaping Web3 projects with creativity and learning how to travel trough the blockchain.
Launching Late August 2022.
DDB LatinaCreative Director
May. 2021 - May. 2022Guayaquil, Guayas, EcuadorIn charge of the biggest department store in Ecuador, Almacenes De Prati, published at Lurzer's Archive, Gold in Ojo de Iberoamerica and One Show.
Grey GroupAssociate Creative Director
Oct. 2015 - May. 2021Been part of the GREY Group for the last 7 years and made the Quito’s Office the 2nd most innovate agencyby the Cannes Lions Report in 2016 with the first golds in Creative Data [INEC, Live Logo and MABE, GaScale] and playing a key creative role in the office to make the only Ecuadorian agency in the Top 10 of Agencies of the Decade in LATAM also by Cannes Lions. In charge of SANOFI team for 5 years with brands like Enterogermia, Pharmaton, Allegra, Buscapina and corporate communication. Also I arranged to make the launch campaign for Bulldog Gin [Shine In Your Own Light, 2018] globally with Gruppo Campari and have grow together with local brands as Kiosko [#AúnMejor] and Alpina [#TeQueremosFuerte].
Grey GroupArt Director
Oct. 2014 - Oct. 2015In charge of the art direction and craft for DIRECTV, Metro Newspaper, Marathon Sports.
OgilvyHead of Art
Apr. 2012 - Oct. 2014In charge of the graphic and lead the pitch team for the national agency. During my time at here I managed to win the major clients like Ensure, Pediasure, Pedyalite and Glucerna at Abbott Laboratories. Kept the craft and the production on point for Tang, Royal Jelly, Peugeot and Grupo Superior.
Motomichi StudioProduction Assistant
Jan. 2012 - Jan. 2013QuitoIn charge of multidisciplinary projects like video mapping, animation and sound design.
Grey GroupGraphic Design Intern
Apr. 2011 - Apr. 2012Quito, Pichincha, EcuadorIn charge of the graphic design department with the clients Confiteca, Quicentro Shopping and Marathon Sports.
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