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Work Background
Atlantika Global İşbirliği Çözümleri Dan. Sanayi ve Tic. A.Ş.Representante para Colombia
Mar. 2024Barranquilla, Atlántico, Colombia
MACONDOlABSENIOR CONSULTANT
Feb. 2021Barranquilla, Atlántico, ColombiaConsultant on strategic, financial, commercial, investment banking and social security issues. Leader in project formulation and evaluation, mentoring and development of acceleration processes, project management, transformation, innovation and entrepreneurship in large, medium and small companies in Latin America.
MAIN CONTRIBUTIONS
• Leader and mentor of 17 projects for the creation and development of business models, 6 in business acceleration, 14 financial optimization projects and 5 projects for the construction and development of corporate strategy.
• Advisor to 12 companies in the creation and design of corporate social responsibility models.
• Formulation and leadership of projects with foundations such as Corona, Botnar, international, national and local entities such as the UN, OAS Innpulsa, Mintic, Governorates, Mayors and different local and international Chambers of Commerce.
• Consultant in the definition and strategy of the new model of sustainable and profitable tourism in the Caribbean.
Colfondos S.A.REGIONAL DIRECTOR
Jul. 2014 - Sep. 2020Barranquilla, ColombiaDesign and execute a corporate strategy to exceed market growth and development goals in the sale of mandatory pensions, severance pay and voluntary pensions, ensuring compliance with administrative, financial and service objectives by measuring results achieved through management indicators.
Responsible for ensuring financial risk and audit procedures, in accordance with GAAP methodology, while controlling and executing the annual budget of USD $4 MM.
MAIN CONTRIBUTIONS
• Creator of the strategic model for the Expansion and Government segments, deepening the market by 73%, generating technological innovation in data analysis and management.
• I achieved the optimization of the commercial and budgetary performance model, generating savings of 2.7%, considered good practice in the Scotiabank group.
• During the 6 years at the head of the regional office, I achieved an average of 119% compliance with commercial goals.
• Implementation and development of a differential value offer through financial training, achieving a 19% increase in sales in Mandatory Pensions, the largest share of a regional office in the market.
Bavaria SASales and Commercial Operations Senior Manager
Nov. 2006 - Feb. 2013Latin AmericaPMO, responsible for the strategic design and implementation of the high-performance global commercial management model, generating an innovation that transformed the interaction of the pre-sales, customer service, telesales and distribution areas, supported by an ERP and CRM on SAP platform, responsible for a budget of USD $25MM.
MAIN CONTRIBUTIONS
• Customer microsegmentation project, increasing sales by USD $28MM annually.
• Creation of the tailored model for Brand Developers, achieving additional sales of USD $19MM in the first year.
• Cost reduction by 3.2% with the implementation of the Shared Services Center for Latam.
• Led the creation of the sales call center project, achieving 108% compliance in the Antioquia Region.
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