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Work Background
Premier RemodelFounder & CEO
Nov. 2020 - Mar. 2024Santa Cruz, California, United StatesWe improve your life by improving your home with bespoke, full service interior design and remodeling. Concept to construction, we're here for you.
Island Society Franchising, LLCFounder & CEO
Jun. 2009 - Nov. 2020San Francisco Bay Area• Recruit exceptional talent to maintain franchise standards
• Motivate and coach employees to improve performance and increase sales
• Keep salon operating profitably according to implemented budget
• Budget creation, adherence, management & analysis
• Increase revenue by implementing creative marketing solutions
• Implement and train employees on customer service standard practice
• Developed and maintained brand personality by creating an auto-response
library and customer experience handbook
• Assessed customer satisfaction through direct observations, surveys and
internal customer reviews
• Analyzed reports detailing service metrics and redesigned practices to
eliminate service bottlenecks and eliminate several common customer
concerns
• Designed, created & maintained a website for franchise
• Managed entire process of several of the salon's social media outlets, design,
copy and posting.
• Ran marketing email campaigns through MailChimp.
• Fostered an average of 20% increase in revenue YoY since 2009. Industry average
is 7%.
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