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Work Background
BIG CreativeChief Creative Officer
Oct. 2023Pittsburgh, Pennsylvania, United StatesI'm so excited to be joining the BIG Creative braintrust as Chief Creative Officer! So much more to come!
Pittsburgh PiratesVP, Creative & Content
Apr. 2021 - Oct. 2023Pittsburgh, Pennsylvania, United StatesI'm lucky to work along side an immensely talented team of creatives, photographers, video producers project managers and game entertainment professionals to produce world-class content that drives engagement, revenue and excitement.
zro__gStrategic Advisor
Feb. 2021Proud to be a small part of developing this one of a kind creative collective. Some of the greatest minds in sports design coming together to do big things.
Self EmployedPodcast Creator, Host, Producer/Editor - Creative AF
Jul. 2020Sun Prairie, Wisconsin, United StatesThe Creative AF podcast is going to dive smack dab into the intersection of creativity and mental health, thus the title… Creative AF. Now, I say that a little tongue in cheek to an extent but for those of us currently in this space and those of us who are no longer in the space it can hit deep in the double meaning here. I want this to be a no-holds barred conversation that avoids any sort of work or boss bashing, but really focuses on what we can do as creatives to change the dialog and open up to the fact that this sh*t we do isn’t easy. While working as a creative and especially one in sports is insanely fun, and most of the time rewarding, the downs that come along with the ups are real and legit and no-one can or should tell us otherwise. I want to talk to you, all of you creatives out there who are silently, or not so silently fighting this struggle with mental health and wellness that undoubtedly we are all fighting. We are all fighting with your own demons, whatever they may be. For many of y’all it’s the burden of being overworked and underpaid. And for some of you it’s the constant feeling that you simply can’t dig out of the hole you are in just to gasp a small breath of air before you dive back down. I'm here to tell you there is a way to dig yourself out but it will take a concerted effort on your part. In this podcast I will talk with many industry leaders in the sports creative world who have learned how to best deal with the daily depression, anxiety and panic that is so prevalent in many of us today. We will cover topics such as compassion fatigue, cognitive dissonance, therapy, medication, communication techniques, toxic relationships, and so much more. Thanks for coming along with me on this ride!
:betrVP, Content, Creative and Strategy
Apr. 2020 - Feb. 2021Madison, Wisconsin, United StatesOversee all aspects of the content, creative and content strategy for :betr Media, Inc. We are giving people experiences that make them think, celebrate, embody and dream of a more positive world around them.
:betrChief Operating Officer
Jan. 2019 - Apr. 2020Madison, WisconsinResponsible for all business operation functions of :betr, including content, creative, brand partnerships, partnerships/revenue, marketing and G&A teams.
Blueprint for Success IIHead of Brand Strategy & Partnerships
Dec. 2018 - Apr. 2020Madison, WisconsinBuilding a team, a brand and relationships to develop a platform for student athlete wellness, development and mentoring.
Miami Dolphins and Hard Rock StadiumSr. Director, Creative & Photography
Apr. 2017 - Dec. 2018Miami/Fort Lauderdale AreaHired by Tom Garfinkel to rebuild and realign the photography, creative & video departments. Built an in-house agency of record to build and oversee all photography, design and video aspects for the Miami Dolphins & HRS, as well as Miami Open, ICC Soccer, and other RSE, Stephen Ross Holdings Brands. Innovated at the Dolphins as one of the first professional sports franchises to lead with creative and leverage paid/organic strategies to directly influence and grow ticket revenue exponentially. Oversaw the in-game presentation from a visual, design and brand-voice standpoint. Oversaw all creative comms and relationships with external vendors, stakeholders and partners. Acted as lead photographer for the Miami Dolphins and HRS (@jwilleyphoto on IG).
Miami Dolphins and Hard Rock StadiumSr. Director, Video and Photography
Jul. 2016 - Apr. 2017Miami/Fort Lauderdale Area
Miami Dolphins & Sun Life StadiumDirector, Creative & Photography
Apr. 2014 - Apr. 2017Miami/Fort Lauderdale AreaElevate the Brand
Self EmployedArtist, Sculptor, Animator
Jan. 2014Sun Prairie, WII dabble in every medium to keep my mental wellness in good shape. My work can be found on my instagram page @willeyart https://www.instagram.com/willeyart/ I am available for commissioned work on a limited basis.
Arizona DiamondbacksSenior Manager, Multimedia Production
Nov. 2011 - Apr. 2014Phoenix, Arizona AreaHired as one of the first full-time in-house photographers in professional sports at the time. Oversaw and built a new photography department responsible for all of the photographic needs of the organization. Created an extensive and effective photo archive system that met the needs of not only the photography department, but also the internal needs of each department in the organization. Promoted to oversee and build one of the earliest in-house agencies of record in professional sports, building a creative team of world-class designers and photographers.
Arizona DiamondbacksTeam Photographer, Manager, Imaging Services
Nov. 2007 - Nov. 2011
Arizona DiamondbacksPhoto Archivist
Jul. 2006 - Nov. 2007Phoenix, Arizona AreaI began my career at the Arizona Diamondbacks as the Photo Archivist. I came in and instantly developed an identity within the organization utilizing learned freelance skills and continuing education to develop the first ever photo archive for the Arizona Diamondbacks.
Phoenix RoadRunners Hockey ClubHead Athletic Trainer
Jan. 2005 - Jan. 2006
Phoenix RoadrunnersHead Athletic Trainer
Jan. 2005 - Jan. 2006
Arizona State UniversityAssistant Athletic Trainer
Jan. 2003 - Oct. 2005
Bowling Green State UniversityAssistant Athletic Trainer
Jan. 2002 - Jul. 2004
Washington State UniversityGraduate Assistant Athletic Trainer
Jan. 1999 - Jan. 2002
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