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Work Background
Rainbow Greenhouses IncKey Account Manager
Dec. 2023Chilliwack, British Columbia, Canada• Successfully achieved the corporate sales budget, implementing strategies that
reduced unit costs by 15% and increased retail prices and net profit margin by 30%. Strengthened
relationships with key accounts, consolidating market share.
• Managed 145 Walmart accounts across Canada for Rainbow, specializing in cultivating and
distributing outdoor plants to major retailers such as Walmart, Home Depot, Costco,
and Ikea.
• Key responsibilities included generating comprehensive sales reports, conducting detailed data
analysis, managing sales orders, coordination across multiple departments (operations, inventory, logistics, finance, administration). Conducted regular store visits and held strategic meetings with clients and account buyers.
Ferreyros S.A.Key Account Manager
Mar. 2020 - Sep. 2021Peru• Developed and implemented alongside my commercial team a marketing plan based in analyzed data of performance of our product line, resulting of a 5-year contract relationship with the key client generating USD 60 million annually in sales, which represent almost 25% of the total revenue of the Ferreycorp group. • Based on the trust built and quality service, we implemented and a customer loyalty program, resulting of an extension of the initial contract which generated a potential revenue growth of 10% of profit margins. • My biggest achievement in the commercial area was to increase and maintain our market share from 60% to 90% and to develop a long-term client-customer relationship.
• My team analyzed customer data and identified opportunities for growth by offering special discounts, resulting of an extra USD 1 million monthly revenue.
• The company implemented a high-quality product and services, generating brand awareness of 90% of the total mining industry market, thus, high client satisfaction ratio and retention.
Ferreyros S.A.Sales Representative
Mar. 2016 - Feb. 2020Peru• Lead the commercial and sales area group by placing orders and answered customer questions in-person, through email and over phone to maximize customer service.
• Control and registration of the monthly and annual budget, reaching the goals of sales management. By the end of my first year in charge, I exceeded my sales goals by more than 15%
• Control, registration and counting of our inventory according to statistical data of demand by the client Monthly reports to management on the productivity of our team and product. Our market share increased 35% by presenting a performance study of our product based on a better cost per hour.
• Collaborated with Caterpillar to improve supply chain efficiency, my team reduced delivery times by 20% and saved USD 350,000 in operational costs.
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