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Work Background
Yahoo NewsEntertainment Editor/Reporter, Yahoo News | Co-lead, Yahoo Native Americans ERG
Dec. 2023 - Apr. 2025Los Angeles, California, United States* Covered entertainment, pop culture, Native American and Indigenous issues for the news team.
* Edited trending and feature content from entertainment reporters.
* Led Super Bowl 2024 live blog coverage for the news team, focusing on entertainment and internet culture coverage. I managed two writers, while collaborating with the SEO and homepage teams.
* Served as Global Co-Lead of the Yahoo Native Americans Employee Resource Group, where I have led internal panels for employees featuring prominent Native American influencers, actors and executives.
YahooDeputy Editor — In The Know by Yahoo | Co-Lead — Yahoo Native Americans Employee Resource Group
Apr. 2021 - Dec. 2023Los Angeles, California, United States* Developed and managed traffic-driving strategies for trending content team, which covered Gen Z- and millennial-focused content.
* Helped launch and manage In The Know's Parenting vertical, which became one of the top-performing verticals on the site.
* Led trending content team to multiple record months for on-site and syndicated traffic.
* Launched ITK's first Native Stories section for its Changemakers vertical.
* Launched and managed ITK's first Native American Heritage Month content initiative.
* Managed relationship with third-party vendors for content production.
* Helped launch, plan and moderate inaugural and second annual Native Changemakers live event.
* Serve as Global Co-Lead of the Yahoo Native Americans Employee Resource Group, where I have led internal panels for employees featuring prominent Native American influencers, actors and executives.
* Create and edit daily and feature content, including stories focused underserved voices during pillar months such as Black History Month, Asian American and Pacific Islander Heritage Month, Pride Month, Latinx and Hispanic Heritage Month and Native American Heritage Month.
Wild Sky MediaEditorial Director, Parenting — Mom.com & CafeMom
Sep. 2018 - Mar. 2021Los Angeles* Developed creative content strategies for parenting websites Mom.com and CafeMom
* Since launching Mom.com in August 2019, organic sessions have tripled and pageviews have increased more than seven times the original monthly total
* Managed two teams of editors in New York and Los Angeles
* Worked with sales team to develop creative concepts for RFPs
* Strategized with the social media team to drive traffic and grow followers across platforms
* Launched CafeMom on Snapchat Discover platform, with more than 4 million views on the first day, with consistent year-over-year revenue increases
* Launched Mom.com’s audio “Mom Tips” episodes via Spokenlayer, available on Alexa, Google Play & more
* Managed content partnership with MSN
* Appeared as on-camera expert on shows such as “Access Live,” “Nightline - ABC News” and “KTLA 5 News”
Whalerock IndustriesManaging Editor — Mom.me
Apr. 2012 - Sep. 2018West Hollywood, California* Developed strategies that increased on-site readership and social media following
* Managed team of editors, video producers and freelance writers
* Worked with sales team to develop creative concepts for RFPs
* Assigned, edited and produced shareable flat and video content for Millennial audience
* Managed entertainment vertical, which included celebrity interviews
* Managed content partnerships with MSN and AOL
* Represented Mom.me on panels and on broadcast media
VarietySenior Section Editor
Jan. 2005 - Apr. 2009Los Angeles, CA* Assigned stories, edited and organized theater section for weekly Variety
* Coordinated art with art director, page designers for theater section
* Covered the Berlin International Film Festival for daily on-site magazine
* Copy-edited, wrote theater stories and book reviews
The New York TimesAssociate Editor (NYT Syndicate)
Aug. 2000 - Jan. 2005New York, NY and Los Angeles, CAAssociate Editor (Aug. 2000-Aug. 2002)
Freelance Editor (Aug. 2002-Jan. 2005) * Edited columnists whose topics ranged from opinion to trends to entertainment
* Edited a syndicated lifestyle package that contained articles from Hearst magazines
* Assigned and edited original articles from prominent writers
Woman’s Day MagazineSenior Editorial Assistant
Jan. 2000 - Aug. 2000New York, NY* Reported articles for the "Your Health" section
* Assisted the Senior Articles Editor with editing and administrative tasks
George MagazineIntern
Sep. 1999 - Jan. 2000New York, NY* Assisted in reporting article "Is George W. Bush Smart Enuf?"
* Assisted editors with research, reporting and administrative tasks
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