FRCH Design WorldwideSenior Graphic Designer
Jan. 2011 - Jan. 2021As a Senior Graphic Designer, I was responsible for fostering and maintaining strong client relationships, particularly with major accounts within the Hilton Worldwide organization. My core responsibilities included conceptual design creation, maintaining updated design standards documentation, production file preparation, and comprehensive project management, all while adhering to established timelines and budget constraints. I lead design initiatives that encompassed a wide range of projects, from brand strategy to environmental signage installations across diverse hotel and food & beverage scenarios. Collaborating with cross-disciplinary teams, I ensured the seamless execution of final design presentations for clients, and was actively involved in the production process, partnering with vendors to guarantee that the quality of the final product aligned with the intended design vision. Additionally, I oversaw on-site signage and graphics installations as needed, ensuring all aspects meet the standards of the brands.