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Work Background
My Next HealthBusiness Development Consultant
Mar. 2024United States
GlobalStepChief of Staff
Jul. 2023 - Apr. 2024Client-centric Gaming Solutions from Product Design, Development and Deployment, Digital Assurance, Product Localization, Analytics & Insights, and Customer Support & Monetization. With service locations and studios in North America, UK, Europe, and Asia. GlobalStep focuses on the success of its clients’ digital products, applications and platforms through a comprehensive ecosystem of services that span the full product lifecycle.
Integra LedgerVice President, Global Ecosystem
Apr. 2021Blockchain for the global legal industry. An ecosystem for data trust.
MENTOROAdvisory Board
Jan. 2018Mentorship program. Connecting future generations with more experienced professionals eager to share their knowledge, words of wisdom and advice. www.mentoro.co
Infinite DriveFounder/CEO
Sep. 2017 - Mar. 2021Santa Monica, California, United States
Catherine MalandrinoPR/Events/Strategic Alliances
Jan. 2013 - Dec. 2014Montreal, Canada AreaBuilt brand awareness for new flagship store in the Montreal market in turn driving traffic to the store to increase sales and build customer loyalty. ► Identified and activated beneficial partnership opportunities to give boutique presence in galas, charity and social events (brand awareness) and hosted in-boutique events (managed all aspect of events). ► Liaised with media and industry specialists to distribute press releases announcing special happenings, complementary designer’s events, social and charity involvements, etc. ► Acted as brand ambassador at various Montreal social and charity events.
McMillan LLP (Legal marketing)Director of Marketing and Business Development
Feb. 2007 - Jun. 2017Montreal, Canada Area► Manage six (6) direct reports across Canadian local offices ► Ensure all firm national initiatives are properly executed and adapted to respective local markets through various strategic alliance plans, partnership programs (including charitable affiliations), branding strategies, communications tools, media outreach, events and public relations efforts. ► Responsible for local media relations and developing local advertising campaigns. ► Manage regional component of two firm-wide corporate rebrands and new office launch. ► Responsible for McMillan Montreal and Ottawa offices’ marketing and business development functions; identify and execute upon marketing opportunities which help raise the firm's profile in respective markets. ► Identify new revenue streams. Assist lawyers in building, maintaining and enhancing their networks. Run selected account management programs. ► Develop local strategic marketing plans and various practice area/industry group plans.
DentonsMarketing Coordinator
May. 2003 - Oct. 2006► Participation in the development of local and national business strategy ► Participation in the development of the firm's strategic and marketing plans in addition to assisting lawyers with practice area and personal plans ► Preparation of RFP's, case studies and presentations ► Maintain firm and lawyer visibility through various mediums: marketing collateral, advertising material, communications, website and client databases
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