BeInCryptoCommunity & Content Lead
Mar. 2025As a Community & Content Lead, I oversee and co-create a full-cycle content and engagement strategy across multiple platforms. My focus is on fostering community connection, amplifying expert voices, and driving meaningful growth. Key responsibilities include: 🔹 Community & Content Management: - Lead weekly community operations and content syncs.
- Strategize and approve bimonthly content calendars in collaboration with the content manager — ensuring alignment with community goals and voice.
- Co-develop engaging content for our expert contributors (Tuesdays & Thursdays), including visuals, storytelling angles, and editorial direction.
- Launch, prepare, and co-host monthly live streams — from topic ideation to rehearsal and on-air hosting, including performance follow-ups. 🔹 Team Leadership: - Supervise and support the content manager: review drafts, improve processes, co-create content strategies, and bring in fresh ideas to keep our narrative dynamic.
- Guide stream content creation and moderation, post-production quality control, and social media distribution. 🔹 Platforms & Channels: - Initiated and developed a branded YouTube channel from scratch, aligning video content with our strategic goals.
- Curate and approve biweekly community newsletters — shaping the narrative, reviewing visual assets, and finalizing messaging.
- Oversee LinkedIn presence: job post digests, stream announcements, and expert content promotion. 🔹 Community Growth & Partnerships:
- Review and support initiatives around partnership building, audience campaigns, and interactive content (quizzes, giveaways, presentations).
- Monitor key analytics across content and community — drive improvements based on performance data.