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Work Background
Brand Manager & Founding Designer
The DeFi ReportBrand Manager & Founding Designer
Mar. 2024Led a rebranding initiative by collaborating with the founder and developer to redesign a responsive website, improving navigation and usability based on insights from newsletters and research for a more intuitive customer experience.
UX/UI Designer
MODUX/UI Designer
Sep. 2023 - Mar. 2024Supported the Costco product during its transition from CVS Health to MOD, expanding the creative team by training and mentoring a new designer on the visual design system and creating illustrations for the blog and email communications.
UX/UI Designer
CVS HealthUX/UI Designer
Nov. 2022 - Aug. 2023Design contractor through Rose International collaborated with a cross-functional team to conceptualize, design, and launch new features for Costco’s employee web and mobile experience, enhancing customer engagement.
UX/UI Designer
Aetna, a CVS Health CompanyUX/UI Designer
Apr. 2020 - Aug. 2021Led digital growth initiatives through training and trend analysis while managing major accounts like Costco Wholesale, ensuring brand standards, and delivering monthly web and email designs.
Senior Digital Designer
Aetna, a CVS Health CompanySenior Digital Designer
Jun. 2017 - Apr. 2020Expanded CCG email campaign production by 50%, and trained Account Managers, boosting email campaign services by 75%.
Creative Director
Laerta DesignCreative Director
Aug. 2009
Graphic Designer
Community Health Network of Connecticut, Inc.Graphic Designer
Jul. 2009 - Jun. 2016Developed print collateral, managed production, maintained websites, created social media graphics, and built strong relationships with vendors.
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