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Work Background
Boisset CollectionDirector - Independent Wine Ambassador
Jan. 2016New York, United StatesMarket and distribute premier wines and luxury accessories as an Independent Ambassador for the Boisset Collection of 20+ iconic wineries in California and France that are leaders in setting the highest standards for responsible and sustainable winemaking.
enJoieFounder and CEO
Jan. 2008United StatesDesigned, launched, and managed a niche service company providing strategic business consulting, event management, wine education, and corporate gifts for private and corporate clients. Conceived, planned, and
hosted major events, including corporate, charity and wine industry events. ▪ Develop strategic plans to manage projects and drive internal or external team members to implement the plan within desired timeframe.
▪ Designed educational wine appreciation videos – “How to Enjoy Wine” – and promoted on YouTube channels.
▪ Conduct and design fun learning-centered Tasting Experiences “Edutainment” to young professionals in investment banking, law offices and other corporate and private settings, featuring premier, limited-edition wines.
▪ Won sales contest for initial launch of the LVE (Legend Vineyard Exclusive) collection of wines – a collaboration between musician John Legend, Raymond Vineyards and Jean-Charles Boisset, CEO of the Boisset Collection.
▪ Created event to introduce 90+ point award-winning Theopolis Vineyards wines to the New York City market. ▪ Launched and promoted House of Mandela wines with 2 major events, working in conjunction with Selena Cuffe of Heritage Link Brands and The Nelson Mandela family. ▪ Promoted and reported on Divino Tuscany, a 4-day weekend of wine, music and gastronomy in Florence and Tuscany, Italy in collaboration with James Suckling, wine critic and former Senior Editor at The Wine Spectator.
enJoieJudia E. Black Consulting
Jan. 1998 - Dec. 2008Greater New York City AreaLaunched consulting business, assessing for-profit and non-profit client needs. Provided analysis, strategic planning and support of marketing plan execution. Produced program materials and communications elements for clients. ▪ Improved non-profit client’s decision-making in website redesign through survey execution and analysis.
▪ Defined marketing and communications goals; formulated strategies, in conjunction with client leadership teams.
▪ Increased visibility of non-profit organization dedicated to providing mentoring and cultural access to urban youth through highly effective event marketing.
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